Streaming media

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    Netflix Essay

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    According to Ali C. Begen, Tankut Akgul, and Mark Baugher, the recent development in video streaming technologies provided many fans to watch the FIFA World Cup series on the web, as well as benefited watching high-definition video contents on their smartphones, PCs, and tablets (p. 54). The innovation of the Internet shaped a new era in the entertainment world. Now, we no longer need to rely on a cable TV connection. Online entertainment streaming adopted widely since it is more convenient than traditional entertainment systems. Majorities of movies, TV shows, documentaries, and many more are available instantly over the cloud. Content over the cloud can be accessed easily at very low cost. There are many online streaming service providers…

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    For its value preposition, Netflix is a media company which specializes in streaming media and video on-demand online. It also provides DVD on rent. Moreover, Netflix added film and television production. It gives people a legal access to huge movies and TV shows even for personal customized channels and the seamless service. Convenience matches the customer needs. People can download the film to watch offline and watch whenever you like. It is watchable on anything with a screen and an internet…

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    Analysis: Netflix is a global provider of streaming movies and TV series. It started as an American DVD-by-mail service in 1998, and began streaming in 2007. Netflix expanded with streaming in Canada in 2010 and now serves over 190 countries. Netflix’s first widely advertised original series was House of Cards, which debuted in 2013, and Netflix now produces hundreds of hours of original programming around the world. The company was established in 1997 and is headquartered in Los Gatos,…

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    Twitch and the Gaming Revolution Twitch is a video streaming service that is growing fast. According to current estimates, Twitch uses approximately 1.35 percent of Internet data in the United States. The only companies that beat out Twitch in usage were Netflix, Google and Apple. (Tsukayama, 2014) Twitch allows consumers to preview game content via no-biased producers. Producers on Twitch are able to make money streaming content. Twitch is an excellent service that is used by a wide variety…

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    There are no clear objectives mentioned in the strategy portion of the campaign, but measurable objectives are included in the evaluation portion of the campaign. Impact Objectives: (Informative) “Generate awareness around Netflix’s TV content and position company as creator of binge watching behavior,” (Attitudinal) “Reposition binge watching from fringe extreme behavior to mainstream, moderate, and most importantly positive behavior,” and an Output Objective “Drive “quality” message within…

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    SWOT analysis of transition into online streaming (in 2007) Strengths Weaknesses • Brand Recognition • Accessibility • Content Contracts • Initial Cost Opportunities Threats • International Expansion • Original content Creation • Content Price • Service Providers Strengths Brand awareness • Netflix was already a known brand by 2007; they had just rented their billionth DVD and had a solid customer base. Accessibility • Introducing a service available on the internet would allow anyone with…

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    Case Study: Netflix Inc.

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    Netflix, Inc. is a provider of Internet television network. The company delivers TV shows and movies to its over than 65 million members directly on TVs, computers, and mobile devices through the Internet. Currently established in over 50 countries, the company operates in three segments that represent their major business activities: Domestic Streaming, International Streaming, and Domestic DVD. The Domestic and International streaming segments derive revenues from monthly membership fees for…

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    Netflix is an online video streaming services that allows the consumers to view Movies and TV shows from many different electronic devices. Netflix began in 1999 as an alternative to traditional video rental stores, where you had to drive to a store to pick out and rent a movie. Netflix instead allowed you to choose what movies you wanted to rent, and they would mail them too you, and you would return them when you were finished. As the years moved on, Netflix shifted away from mailing DVD…

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    My New Media Essay

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    Use of new media in my life is pretty light. Compared to others around me it’s almost as if I live in the dark ages. Now, I’m nowhere near that level of hermit. I have my vices; particularly with my smart phone. My iPhone lives in my front left pocket and I do have a propensity towards its use. I have a girlfriend with a schedule busier than my own so non-face to face communication between us has become key. It also holds my music. Visiting the gym daily, at least two hours of my day is spent…

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    The Threats Of Netflix

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    movies that may have come out. This was an ultimate back door for individuals who choose not to pay for any fees or monthly subscriptions. Now the CEO of YouTube has change that policy to pay as you watch movies to stream movies and television shows. Vision, Mission, and Objective Vision Netflix Vision to change the way people access and view their favorite movies and television shows. Mission “Our subscribers can instantly watch unlimited TV shows and movies streamed on the internet to their…

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