Spice

companies usually try to catch the eye of the viewer with extreme types of ads. Two companies come to mind when people think of controversial ads, Carl’s Junior and Old Spice. On the one hand, Carl’s Junior tries to sell a wonderful looking sandwich with an attractive girl who is always eating it seductively, and then we have Old Spice whose main spokesman is a buff-looking God trying to sell deodorant or shampoo. These ads always catch our attention because of how attractive these people are,…

Modern methods of advertising have become increasingly more questionable on the effects it has on the general public. The essay “Happy Meals and the Old Spice Guy” by Joanna Weiss focuses on the effects marketing tactics and advertising have on an average consumer. According to Weiss, advertising is not just limited to basic commercials and ads, but they also rely heavily on store placement, packaging, and associations of the brand. The article “Like me, Want me, Buy me, Eat me” by Sandra C…

Sugar, Spice, and Everything Nice Have you ever heard that women all around the world are presumed to be made of “sugar, spice, and everything nice”? Or what about the concept of every single woman having to pain their nails every week or so. Well, Elinor Burkett, a journalist, says that these statements are all completely incorrect. She clarifies her statement by saying, “Nail Polish does not make a woman.” Wow, she couldn’t have said it better, and I absolutely agree, I am a woman, and my…

Staff Analysis Statement of the Problem In July 2011, Pacific Grove Spice Company (Pacific Grove) is experiencing a major problem regarding the large amount of debt it has accumulated in the following years. Debra Peterson, CEO of Pacific Grove, is envisioning on solutions to "reduce interest-bearing debt to less than 55% of total assets and the equity multiplier to be less than 2.7 times by June 30, 2012" (Pacific Grove Spice Company Case, p. 3). Currently, Pacific Grove has a total debt of…

in Nuremberg, Germany. Similar to the film, though differs in purpose, is the Old Spice advertising campaigns in which overbearing mothers sing “The Mom Song”, a song about their sons growing up. The former is employed to recruit or maintain Nazi Party members, and the latter is used to motivate viewers to buy the Old Spice products. Besides having contrasting purposes, Triumph of the Will and “The Mom Song” Old Spice commercial are different in numerous ways. The first dissimilarity is the way…

male grooming products known as Old Spice. Old Spice was found in 1943 and was the top male grooming products seller up until Axe came around, that was when sales for Old Spice were dropping. Many people viewed Old Spice as their name said, old. The public viewed Old Spice customers as old people, and the also viewed the company as a dying company. That all changed when Super Bowl XLIV aired on February 7th, 2010 when America was introduced to a revamped Old Spice advertisement “Smell like A…

appeals to do so-- pathos, logos, and ethos. Using these rhetoric appeals will help persuade one way or the other of someone’s thinking. For example, the Old Spice Invisible Sport Spray is trying to reach out towards the men audience by having men-biased sport going on during the ad. The situation and purpose in the commercial is to sell the Old Spice Invisible Sport Spray. As this advertisement is original and not to complex,…

In the passage written by Carol Baily, the short story is analyzed and critiqued for its theme or central message. This source was a book review on two short stories, including the short story “Girl” written by Jamaica Kincaid and the novel Buxton Spice written by Oonya Kempadoo. These two stories were written about the gender specific roles of women during the late nineteenth and early twentieth century. The two reviews state how these two stories similarly emphasized some of the issues that…

In 2010, Old Spice launched a series of humorous commercials featuring Isaiah Mustafa as “The Man Your Man Could Smell Like.” They are incredibly effectual commercials, albeit strange. Portrayed in them are grandiose and lavish lifestyles featuring costly belongings ranging from gondolas to horses to yachts. The commercials were an overnight success and quickly became a cultural phenomenon, generating significant word-of-mouth buzz online and offline. In its commercial, Old Spice effectively…

Like” by the company Old Spice. As a result of the campaign, “Old Spice’s Twitter following increased 2700%, their Facebook fan interaction went up 800%, and the traffic to OldSpice.com went up 300%” (O’Neil). The increase in popularity raised questions around the United States on why this specific commercial was so successful. The “Man Your Man Could Smell Like” Old Spice commercial aims to connect with the audience by reaching using sex appeal by…