Southwest Conference

Aviation Industry Life Cycle- The industry life cycle analyse the effect of industry evolution on competitive forces that has five evolution stage of the industry and five distinct type of industry environment. It shows how the strength of the competitive forces change the environment of the industry. The five stage of the industry life cycle are as follows- 1. Fragmentation or Embryonic stage- In this stage, the entrepreneur overcomes the twin problems of innovation and invention, and works…

B. Industry and Competitor Analysis 4.7 Industry Situation The airline industry in the Philippines is continuously growing. In the past years, the Philippine Airline Industry consists of many independent airline companies, but because of the mergers and acquisitions, there are 4 major domestic low-cost carriers in the Philippines, namely Philippine Airlines, Cebu Pacific, Zestair Philippines, and Philippines AirAsia. Low-cost Carriers (LCC) are the carriers that have the highest demand in…

2.2 Organization’s Response: Critical Evaluation Virgin Atlantic positions itself in the form of a young and a rebellious airline. Virgin Airlines utilises differentiation-positioning methods in order to reach a targeted niche market. Their attempts to reach such market is via the airline services it provides to its customers that are unique to the company, distinguishing itself from the broader airline industrial market. The company leads in industrial environmental conscientiousness. Virgin…

SWOT Analysis American Airlines SWOT Analysis American Airlines The SWOT analysis is a widely used tool used to scan the internal and external environment to achieve a systematic approach and support for strategic decision-making (Ebonzo Menga, Lu & Liu, 2015). An organization strengths and weaknesses can be identified by examining internal factors. The opportunities available to the organization and the threats it faces can be determined by examining external factors (Simoneaux & Stroud,…

PEST analysis is implemented to analyse and understand the environment of the industry in which the analysed case was operating. The analysis reveals the general macro-environmental factors in the airline industry, which have an impact on the firm. These external forces are not controllable by the company, but they strongly affect the decisions, performance and strategies. Political From the year 1993, by the contribution of the European Union, the European airline industry has started to…

3.1. For the opponent Boein: From 1969 to 2005, Boeing was the only supplier of super jumbos. However with the entry of Airbus into the wide-body aircraft market the monopoly position of Boeing broke apart as Airbus was given the opportunity of entering the super jumbo market with subsidies from the EU. The financial aids of the main investors France, Germany, Spain and Great Britain, of $4 billion for research and development for the A380 forced Boeing to share the product division with Airbus…

Hawaiian Airline Service Hawaiian Airlines is all about ease. On an average approximately 212 jet flys from Hawaiian island. We provide non-stop flights to the "United States". We Additionally provide airline service to Australia, Philippines, American Samoa, Tahiti, Korea and Japan. Free excellent food meals and bites are provided on every South Pacific, Trans-Pacific, and Asia flight. Travellers Point are a group of highly talented individuals which are keen to add possibly the best airline…

Explain two different leadership styles and its positive and negative impact on team performance. Outline the leadership style of Tim Clark and Goh Choong phong and its positive results on their airlines?(criteria 1.2) 1. Autocratic leadership style The autocratic leaders follow close supervision of the employees. The strict performances standards are set by the autocratic leaders are clear directions are provided to the employees for fulfilling the task. The employees will not be able to…

Summary During the summer of 1997, a study of aircraft maintenance employee schedules was conducted at the flight department of Saudi Aramco (biggest oil company in the world) in Dhahran, Saudi Arabia (Alfares, 1997) Objective was to calculate the current fixed-wing aircraft maintenance worker schedule and come out with solution to improve and to decide the optimum work schedule that fulfills increasing maintenance labor requirements with the lowest cost and highest efficiency. Flight department…

Stelios Haji-Ioannou, son of a Greek shipping tycoon, launched EasyJet in 1995 with just £5 million, beginning with a headline-grabbing fare of £29 from Luton to Glasgow (the fare is still about the same today). Stelios got the idea for EasyJet from Southwest Airlines in the US, which prospered by introducing a no-frills, low-price service on short haul routes. EasyJet was floated on the London Stock Exchange on 5 November 2000.It is the largest airline of the United Kingdom, by number of…