Southwest Airlines

Researching corporate cultures and the working environments of many modern companies led me to find very interesting and unpredictable results. The most two most intriguing corporate cultures I came across were Zappos and Southwest Airlines. Zappos struck me as unique because they have a “cultural fit interview” which carries significant weight in the hiring process of new employees. They also offer new employees 2,000 dollars to quit their job after one week of training. This is intended to…

Strategic, Tactical, & Operational Goals: Southwest Airlines 4.1 Strategic Goals. The strategic goal of the top line management of Dallas-based Southwest Airlines was to ensure the profitability of the airline, following the general strategy of (a) minimizing the cost and fares and (b) offering a superior on-time arrival record. Focusing on the services of a single airline, Boeing 737s was one of the most important strategic decisions that Southwest had made. The air hose had a tough time…

it’s users to get a clear picture of the anticipation of customers. It ensures that the marketing strategies are not obsolete and they always remain per the taste and preferences of buyers. Many successful business enterprises like Red Bull and Southwest Airlines have availed themselves of the benefits of Instagram through developing sound strategies for their customers. -7- Keep changing– “NOTHING IS PERMANENT, EVERYTHING IS TEMPORARY”.…

By locking up fuel hedging contracts, Southwest was able to pay less for the fuel than other competing airlines. While facing possible layoffs, Kelly challenged his ground crews to reduce the turnaround times from 55 minutes to 15 minutes. The crews were at to achieve that goal and eliminated the possibility of layoffs. By having a fleet of only having Boeing 737s, Southwest has been able to keep maintenance cost extremely low. Southwest has had their flight attendants play games with their…

WestJet Airlines Case Analysis WestJet Airlines was founded in 1996 in Calgary, Alberta. Clive Beddoe, Don Bell, Mark Hill, and Tim Morgan got together to create an airlines that stood apart from the other airlines in Canada. They wanted to create a low-fare carrier in Canada similar to what Southwest Airlines was in the United States. Another big part of their airlines was the company environment and culture. WestJet Airlines started off small by only working in certain regions in Canada. This…

The purpose of this report is: to analyze the most relevant effects of the film Blackfish to SeaWorld, how those effects have affected SeaWorld’s business, management, and shareholders, and finally, determine if SeaWorld’s response to the film is enough. Soon after Blackfish was released, the controversy started. Since the beginning, PETA has been one of the most persistent issues for SeaWorld; using different tactics and technology, PETA managed to reach thousands of people that rise against…

Southwest Airline pricing strategy includes low fare cost: competition-Based pricing gives them an enviable marketing advantage, price leadership strategy during these economic downtowns has contributed to their surplus productivity capacity, cost leadership strategy targeted those traveling roundtrip, commuting, and on a tight budget. Next is competition; no other airlines were offering low fares and bags fly free service. Lastly, value…

Metropolitan Nashville Airport Authority’s governing structure is too “top-heavy.” This information was publicized amid the Authority’s simultaneous restructuring. The Tennessean characterized the restructuring, ending oversight by the nation’s biggest airlines, which previously held approval and veto power over the Authority’s budget and major investments at the airport. Consequently, the restructure places all oversight in the hands of local airport executives. The governing structure had…

WestJet About WestJet- I would love to work for this airline for the reasons below. WestJet is known for the friendly atmosphere on board, and camaraderie between the passengers and the crew members. They are also known for providing exceptional customer service at a discounted price. What many people may not know about WestJet is it was founded in 1996 by Clive Beddoe. They started off very small with only three aircrafts, and five destinations. WestJet is also very giving to those in need.…

In the story "The Best of America is on the Blue Highway" the author talks about route 66, it does affect the author in many different ways. Kah - Boom! Going to the interstate in America is not a good place to go to. This is why the author explains to us to go through route 66, so the cars would not crash or wait in traffic. That the interstate roads were flat and straight while the Blue highway is looming and the adventurous places are not in every curve. There in the route 66 are small…