Social network advertising

The article from Forbes entitled, “Gucci is Going Gangbusters Online, Leaving Louis Vuitton in the Dust,” by Pamela Danziger discusses how Gucci was one of the most successful online retailers in 2017. At the beginning of 2017, Gucci’s web traffic more than doubled, and by the end of 2017, Gucci’s web traffic had well surpassed Louis Vuitton’s, who is their closest competitor online. Danziger interviews SimilarWeb’s (a digital marketing intelligence company) Liron Hakim-Bobrov, who explains how…

Social Media How hard is to tell who murdered privacy and common sense when you can see social media’s has machete on its hand? Internet is one of the most powerful technologies we have in this generation, and we are using it in our daily activities as part of our life. Social media such as Facebook, MySpace, Twitter, YouTube, and Instagram are some of the popular social media sites where people interact. Since, these sites are free and easy to access a high percentage of the world’s population…

target market. The employment of an integrated marketing communications plan assists the marketing team in attaining this goal. Marketing communications have progressed over the years beginning as print, radio and television broadcast advertising. Print advertising has taken on a number of forms over the centuries in newspapers, magazines, billboards, flyers and many others. Sponsors of the news and popular radio broadcasts took on a new style of marketing communications. Nevertheless, the…

are already mindful and concerned on how much time is being consumed on the new world of social media. Most of the users are consciously becoming addicted and more dependent on online activity. Social media has been an issue that brought many controversies to debate. For instance, in the pro-social networking article (“Negative Impact of Social Networking Sites” by Karen Frazier), the author asserts that social media has a lot of negative impacts in the society, especially in young adults and…

Telegrams, letters, and postcards are all things of the past. Over time, these things have given way to email and cell phones. The newest form of communication is social networking. Social networks are a relatively new addition to our lives. Since their beginning in the early 2000s in the form of blogs (Bowles, 2013), social networks have expanded to encompass almost every corner of the world and include access to almost any topic or interest. These websites have attracted people of all age…

use of social media. The article is about do social networking websites positively impact the world and they’re both side of question which is negative side and the positive side. The publisher represented the both sides in this article. Where supporters talks about the good side of the social networking and the opponent talks about the negative side of social networking. The article gives us the history of social networking and the future of social networking. The history tells us how social…

There are types of services, media, social networks and details that can create an individual’s online existence. The easiest way to find someone’s digital shadow on the internet is a Google search. We can easily type a name into the search engine and scroll through whatever comes up. Generally what is found is an array of random details including anything corresponding on that individual in a magazine or daily paper,…

Online advertising or additional known as internet advertising is a type of communication method in mutual relation with the technical and medium based requirements. It is in a form of banner with description of products or news delivering to Internet users via Websites, e-mail, ad-supported software system and Internet-enabled in smart phones. The most important advantage over TV commercial advertise is it is not restricting by geography or time. Most of Business using website as an…

to help glasshouse fragrance building the brand image. The emphasis of this communication strategy is to shape the brand’s image through the user experience. The strategy will combine social networks and traditional methods. The slogan of the campaign is "go into the sensory wonderland". Spread the brand advertising on the electronic billboard while installing the sprayer on the billboard device, when the customer approaches the sensor range, the electronic screen will open the interactive mode.…

Instagram is an online mobile photo sharing and social networking application service that enables its users to take pictures and videos, and share them. The distinctive feature about Instagram is it confines digital filters that users can apply to their pictures before sharing them on the platform. Like tweets, Instagram pictures are indexed by both @persons and #subject matter. By April 2012, Instagram has accumulated 100 million users, surfacing any social media platform. I downloaded…