Shock advertising

Whether we like it or not, much of the information if not all of the information that we possess and access in our everyday lives comes from the media. We use it to fill our brains with knowledge and use common sense to figure out whether the information presented is valid and contemporary. Among information that we are exposed to, a large chunk of it happens to be scientific. An example that many are familiar with is global climate change. After reading these two pieces of writing, Climate…

Media is known to be the main principle many individuals look up to in today’s society. It is the root to stay focus and grab one’s attention in order to see what is going around in the world. Legalization of marijuana would be one expectation that would be occurring today. Although it is legal in California, it is still in process for the upcoming year of 2018. I came across different views about legalizing marijuana and they both are from different perspectives such as; a liberal view and a…

Ekaterina Vorobeva Robert Magoola POLS 2401 11/10/2017 Fashion as Global Issues Fashion is a social phenomenon. The main purpose of fashionable things is to satisfy aesthetic needs and to show the social status of their owner. Fashion is created among elite social groups to emphasize their difference from ordinary people. In order to imitate the elite, the middle and lower layers of population are gradually adopting fashionable "novelties". When fashion "seeps out" downwards, it loses its…

October Narrative It all started when I ordered this new shower gel from Bath and Bodyworks. The name of the shower gel is “A thousand Wishes”. This shower gel is the shower gel that I have been waiting for, for a very long time. The shower gel A thousand wishes smelled so good and it wasn’t too strong or too soft, it was just right. I’ve been waiting for the store to release this shower gel for a month, so when it was released, I was eager to order it. I only the Thousand Wishes lotion that my…

Two perturbed reporters, Erin Cunningham and Serena Elavia both concur on how media such as photography and reality television can affect the health and well being of not only young girls and women, but the famous reality stars people religiously watch today. Cunningham and Elavia are able to agree and concentrate on three key points: views from the general public, poor behavior of the people behind the lens, and the potential health issues. According to author Erin Cunningham in “Our…

Nicholas Duque ENC 1939 7 November 2017 Paper 3 Rough Draft Persuade Me To Do What? In a 21st century United States of America, the people of the country live life at a fast pace, surrounded by consumerism, and absorbing all the advertisements thrown at them. The media and popular culture shape individuals into wanting to fit in the norms. However, in my opinion, societies norms and culture are set with profit motives and established on self-interest. Not falling into these norms when everyone…

Christa Schmitt Mass Communication Midterm Matt Prince states that his duty to Taco Bell as a brand is to protect and promote it. Essentially he means that his job has two components. The first job is to creatively and strategically entice consumers. His second responsibility is to defend the brand when it falls under scrutiny. The latter is often paid less attention to when someone thinks of a job as a brand promoter and communications manager, as it can be slightly less appealing. It…

target demographics women make up a large part of the workforce today, and by producing an ad telling them that they can succeed the majority of women will feel that COVERGIRL supports them. This commercial actually targets one of Jib Fowles’ advertising appeals which is the need to achieve (Fowles, n.d.). The amount of women in the workforce is growing, and as time passes women are accomplishing more and more. COVERGIRL knows this, and so they use the message of empowerment to make their…

We see ads everywhere on our phones, on buses, on television, we even hear them on the radio. And I can assure you almost every single one is trying to appeal to a specific audience through rhetorical appeals such as ethos, pathos, and logos; they also use thing such as juxtaposition, camera angles, and lighting to help catch their audiences’ attention. Together we’ll look at how two car ads use humor and their ability for the audiences to relate. We’ll see how car companies like Audi and…

Take or Do not Take Prolessa-Duo This advertisement presents a bottle of Prolessa-Duo on the bottom of the half torso of a woman; on the right side of the woman’s torso we can appreciate a blue curved line and in the left side a green curved line, which also appear in the label of the product, highlighting the woman’s torso. The reason why the two lines from the product surround the lady’s torso is because these tell people how the product helped the lady to lose weight and get the curved body…