Sears

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    Sears

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    History of Sears Sears department stores were founded in 1886 by Richard Warren Sears and Alvah Curtis Roebuck. Richard Sears was a railroad station agent from Minnesota and Alvah Roebuck was a watchmaker in Indiana. It all started in North Redwood, Minnesota, when Sears received from an impressive shipment of watches. These watches where not wanted by the local jeweler. Sears purchased the watches and then, sold them for a rewarding profit. He realized the potential for this market and soon he started a business selling watches through mail order catalogs. The next year, he moved to Chicago, Illinois, where he met Roebuck, who joined him in the business. Roebuck approached Sears and asked him to buy him out for $20,000. Sears agreed if…

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    Sears Pros And Cons

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    In the early 1950s, the chairman of the American department retailer Sears, Roebuck and Company, General Robert E. Wood, was looking for a new partnership. Wood had contacted Edgar G. Burton who was President of the Canadian department store, Rover Simpson Company. The two businessman decided to work together as a joint venture as “Simpsons-Sears Limited” on September 17, 1953. During the first year in operations, they released the first catalogue and had opened its first physical location in…

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    Sears Holdings “textbook” mission statement highlights their lack of positioning and generic approach to marketing the company. The mission statement reads, "We are committed to improving the lives of our customers by providing quality services, products and solutions that earn their trust and build lifetime relationships." This mission is shared by both Sears and Kmart. The lackluster mission statement seems to reflect little about the company, but Sears Holdings executives aren’t giving up…

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    Sears Case Study Essay

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    Point 3 Sears in the Organizational Life-Cycle Sears was originally founded in 1893. By the mid to late 1900’s, it had already grown into a retail powerhouse. Sears was often referred to as the Amazon.com or Walmart of U.S. Merchandising at its peak. During its growth phase, Sears helped create the modern day shopping malls in the 1950’s by helping developers build retail centers that would grow in popularity all across the country. In doing all of this Sears lost even more of their…

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    Sears Roebuck and Co. commonly known as Sears is a multinational departmental store. Sears serves almost all of North America with 1320 stores distributed in America and Canada. Founded in 1886 as a watch company, Sears continued to grow and expand all over North America providing customers diverse merchandise including apparel and home services. (Searsarchives.com, 2014) Sears gradually became the most preferred brand in US, it underwent massive expansion and enjoyed high profits which peaked…

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    Why Did Sears Go Down?

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    Sears has been known for over 100 years ever since Richard Sears started selling watches at his station in Minnesota. Sears is an iconic brand who over the years develop royal customers with some of their major brands like Craftsman and Kenmore. Sears has made good investments and some investments that have not paid off so well. In 2004 Sears made one of the best deals that it could have made by purchasing Kmart after it went bankrupt. When the merger took place, Lambert rebranded Sears as Sears…

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    Sears Collection Scandal

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    Arthur Martinez, Chief Executive Office at Sears, Roebuck Company a plan of action dealing with the collection scandal. I Nekitta Cannon Vice President of Communication have been asked by the company to provide advice on the issue being addressed. Sears Roebuck Company known to many as Sears is an American department store chain founded by Richard Warren Sears and Alvah Curtis Roebuck in the late 1800s. Richard Sears published an 80-page mail-order catalog focused on farmers at the time leading…

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    Sears Case Study Solution

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    Structure Recommendations Sears has an internal issue that is forcing experience and talent to seek employment with other organizations. Their current leadership including the CEO is under investigation on whether Sears and/or its officers and directors violated state or federal securities laws. This was due to the $400 million loan from ESL Investments, which is owned by CEO Edward Lampert (Kahn, 2015). The CEO is also an area of concern. Sears has a multitude of assets, since he has taken…

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    Sears Holdings “textbook” mission statement highlights their lack of positioning and generic approach to marketing their business. The mission statement reads, "We are committed to improving the lives of our customers by providing quality services, products and solutions that earn their trust and build lifetime relationships." Even with many locations closing, Sears Holdings still has an expanse of physical locations, including both Sears stores and Kmart stores. Both divisions of Sears…

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    Why Did Sears Fail

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    Why Sears Canada Failed? Sears was once considered as Canada’s largest growing and most successful departmental store.But now it’s on peak of closing its stores.Nearly 16000 people are worried as they are going to lose their jobs. The worse decline of Sears is going to be a great example in a history how even a successful business or great companies lose their importance.Millennials might have thought it would remain number 1 forever and no other competitor will compete it ever, but , the…

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