Search and rescue dog

With home invasions and burglaries becoming more and more prevalent, many homeowners are concerned about the security of their home and the safety of their family. Homeowners are now considering the option of installing home security systems to protect their family and their home. Home security systems are becoming more common and monitoring companies are becoming very popular as a way to increase the effectiveness of a home security system. Floodlights and alarms are good; however, a company…

Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…