Scuderia Ferrari

Introduction Ferrari is a well-known manufacturer of Italian sports car based in Maranello, Italy. It was originally named Scuderia Ferrari and was founded by Enzo Ferrari in 1929 (Ferrari, 2014). Ferrari has enjoyed incomparable successes and has been acclaimed for its unceasing contributions in the Formula One racing history. The black prancing horse symbol on the Ferrari logo came from a well-respected World War I pilot named Francesco Baracca who had painted this symbol on his fighter plane. The canary yellow background of the logo represents the color of Enzo’s birth place, Modena whereas the green, red and white stripes on the logo are a tribute to Enzo's Italian heritage (Ferrari, 2014). The Ferrari brand commands an extremely strong…

He took 30000 euros from the bank to start his career in Formula two, when he told that to his family his family unapproved him and they never more had contact so he needed to keep his career alone. He soon was promoted to F1. From 1974 to 1977 he was in the race team Ferrari, he gives his team a second place in his first race at the Argentine grand prix, but he didnt won that championship but fortunately 1975 championship he won for first time his first world championship in Formula 1, but that…

Reason why dirt track racing exciting “You may win some, you may lose some, you may wreck some” – Dale Earnhardt. He was one of the greatest race car drivers and was responsible for making the sport popular. He won many championships on asphalt tracks and was killed at Daytona Speedway February 21, 2001. Racing on asphalt and dirt tracks can be dangerous but also very fun to watch. Dirt track racing is very competitive and is more exciting to watch compared to all the types of auto racing.…

remains constant; however, many important advances take effect. Throughout the 2000s, the helmets transformed from their plastic predecessors to carbon-fiber shells, which weigh approximately 1.2 kilograms (F1). Weight has importance because weight affects momentum, and if an impact takes place, a driver would prefer less momentum on his (no females drive in Formula One) head. These helmets also became exponentially more heat resistant, as well. These helmets can cope with with 800 degrees…

Maserati Ghibli Vietnam (Review) Highlights: Maserati has been serving worldwide through the cars it produces in various segments like sports, luxury, SUV (Grand Tourer, Saloon and Sports Car) etc. The mission of this brand has always been to build ultra-luxury cars with a chunk of Italian style. Ghibli debuted for the first time in the year 1966 and was tagged on the 9th position on the list of Top Sports Cars of the 1960s, by American magazine 'Sports Car International '. With a glorious…

lawyers and accountants to figure out a financial plan so that the money did not potentially ruin our lives. With our new found riches we realized that we can nearly afford whatever we wanted and how much of whatever we wanted. It was almost as if we were experiencing culture shock, a culture where we were no longer poor and no longer had to fight just to pay bills at the end of the month. A culture that will definitely take some getting used to. Stage 6 After all was said and done with the…

Lincoln Motor Company. ""Bull" Matthew McConaughey and the MKC: Official Commercial." YouTube. YouTube, 4 Sept. 2014. Web. 11 Oct. 2015. This commercial starts with a view of a bull standing in the middle of the road in a dessert area. Then the camera cuts to a shot of Mathew McConaughey sitting inside of a Lincoln MKC saying, “That’s a big bull.” Throughout the commercial McConaughey continues to narrate as the camera moves showing the entire vehicle. He then says “1800 pounds of do whatever…

Enzo Ferrari was born in Modena, in 1898, into a family of businesspeople. His father owned a small metal engineering company. Enzo, and his brother Alfredo spent a lot of time at the race circuit with their father. Those experiences sparked Enzo’s interest of cars and engines. After having to leave school early, and leaving the Army, Enzo found work as a test and race car driver. He was involved in many races himself, and in 1937, created his first race car. That was the start of creating his…

full powers, so I can take a decision without anyone else taking a parallel initiative” (Luca di Montezemolo) Structure Division of Ferrari into three small departments: Future developments and special projects in the UK, Engine Department in Maranello and Scuderia Ferrari (SF) which is the place where the cars are built and the team managed. The small racing department would minimize bureaucracy. He revived the GTO Enzo Ferrari concept which he agreed was a brilliant fundamental idea. As a…

would more valuable compared to other available product. Hence value proposition is very important for business purpose. For practical purpose to understand value proposition, a case study of world famous Ferrari Auto Company has been done. Ferrari is among the world’s leading luxury brands focused on the design, engineering, production, and sale of the world’s most recognizable luxury performance sports cars. The Ferrari brand symbolizes exclusivity, innovation,…