and purpose. It tells a story, whether it is good or bad. It allows the author’s voice to be heard and felt. Literature is nothing new, but the point behind it is something completely misunderstood. Television shows, games, movies, and Broadway plays are all formed around literature, but that is never realized. Literature is able to impact society in a massive way. It can convince an audience to hate something or completely fall in love with it. It is never truly realized how literature…
Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…
He turned a little sideways in his chair to drink his mug of coffee. At the table on his left the man with the strident voice was still talking remorselessly away. A young woman who was perhaps his secretary, and who was sitting with her back to Winston, was listening to him and seemed to be eagerly agreeing with everything that he said. From time to time Winston caught some such remark as 'I think you're so right, I do so agree with you', uttered in a youthful and rather silly feminine voice.…