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    Patanjali Case Study

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    While Patanjali’s combination of low prices, ‘natural and pure’ proposition and ‘swadeshi’ positioning are widely acknowledged to be the reasons behind success, what is not that well known is the critical role played by Patanjali’s path-breaking sales and distribution strategy in driving this exceptional growth trajectory. Patanjali can offer low prices to consumers due to very low selling, administrative and general costs at 2.5 per cent of revenues. Advertising spend in FY 16 at 6 per cent is…

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    made it big. Willy started doing sales decades ago. He used to tell your father and I the expertise he gained in all areas of sales and how he brought home the big cash. Willy is the best sales person I have ever had the privilege of knowing. He always treated his profession with the utmost level of integrity and was always prepared. His charm was not the only thing that got him far in the business world; he was also very hard working and the most aggressive sales person you have ever seen.…

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    item or a service that customers might not be able to immediately identify a need for? If so, then I might determine that personal selling would be the most effective strategy. This is for the reason that customers may require a more personalized sales pitch before they are able to recognize the benefits of purchasing the good or service. If the product or service serves an obvious purpose or fulfills a discernible need then I may choose to engage the strategy of direct marketing. This is for…

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    Asc 606-604-2-3-4

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    Through ASC 606-10-55-41, loyal points in the case, a type of customer award credit/point, is a form of customer option to acquire additional goods for free or provides a discount depending on the amount. Under ASC 606-10-55-42, the loyalty points are customer options that came with the original purchases of needles in the contract, so this material right wouldn’t have received without entering the initial contract. The loyalty points represent a performance obligation. Determine and allocate…

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    Buckle Mission Statement

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    The Buckle The Buckle is a popular denim store that can be found in most malls around the United States. The Buckle carries men’s, women’s, and even children’s apparel. The mission statement at The Buckle is “to create the most enjoyable shopping experience possible for our guests.” While they make think the experience is enjoyable, it is anything but enjoyable. From the second you walk into a Buckle store, until the time you leave, at least one of their employees is following you around the…

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    the passage of time, how Advance Telecom can meet those changing needs and demands and what are the hurdles in fulfilling the needs of the customers. So customer’s expectation can give particular targets and particular methods to improve the overall sale and profit margin of Advance Telecom and can ensure the successes for Advance Telecom in future. Involvement and engagement of employees of different level is one of the important steps for increasing the satisfaction level of the customer. This…

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    Standards provide benchmarks for performance. A benchmark is “a standard or point of reference against which things may be compared” within Real Skills we use benchmarks on a monthly basis they are mainly used to see whether we are meeting targets in sales. We are set a baseline figure I must meet on a monthly basis, I am given a target that I must meet which is then recorded and compared to past months and years to see trends within the organisation, this then can help prompt promotions and…

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    Bella Food Case Study

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    Food on product improving and developing rather than decision-making. Since the approach allows Alfredo to evaluate his employees ' performance to seek more opportunities for the company. HRM gives the sales representative, Roberto, control over his working style that he could raise the issue of sales for gluten-free products. Due to his previous successful predictions, Alfredo trusted him without any doubt. With…

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    Kohl's Case Analysis

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    expired coupons. Although this angered some of the customers that had taken advantage of this flawed system, it allowed the company to save millions of dollars in sales discounts as well as accurately record their promotional campaigns on time. In general, the merchandiser that is distributing the product to Kohl’s sets the prices. Usually the sale price is listed thirty percent below the original retail price to outdo their competition. During my internship, my manager and I even went…

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    The Gendered Servicescape

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    checkout counter also adds to the whimsical feel of a holiday home. The wooden display tables also had a white trim embodying the laid-back beach vibe. The store was essentially split into two sections, the front with the new stock and the back with the sale items, fitting rooms and small seating area. The two sections were separated by the checkout counter and a wall display of accessories. The layout at the front of the store was crowded. This meant that walking through the racks and display…

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