Richard and Maurice McDonald

Bernardino, California. He was really impressed on how fast his food came. In his past at the drive-in restaurants, he always waited twenty to thirty minutes waiting on his food. After his wait, his food would end up being wrong. The McDonald brothers, Mac and Dick McDonald, gave Ray Kroc a tour of the operation. Once he knew how the “Speedy System” worked, he wanted to franchise the glorious fast-food stand.…

Introduction This assignment is regarding on McDonald’s SWOT analysis. At first, this assignment gives background details of McDonald and competitor analysis. After that, SWOT analysis will be explained and discussed. Conclusion will be given at the end. Background of McDonald McDonald’s is an international brand of fast food restaurant which is one of largest franchises in the world. McDonald’s provides locally-relevant and quality food and drinks at various affordable price such as…

million customers all over the world, in all the 119 countries that the chain of restaurants are set up. The corporation’s initiation can be rooted back to the year 1940 with its headquarters in the USA. The founders of the restaurant are Maurice and Richard. The progress of the restaurant was steady and became more objective in the year 1948, when the restaurants were reorganized into humbuggers. The chain of restaurants…

PERSONALITY TRAITS AT MCDONALD TAMAN MELATI PREPARED BY STUDENT ID ZAKRI REZWAN BIN ZULKEFLI 62212114713 MUHAMMAD MUNAWWAR BIN ABD MALIK 62212114253 SYED ZAIM ASYRAAF BIN SYED ABDULLAH 62212114305 CLASS : ME 60 PREPARED FOR DR. RAEMAH BINTI ABDULLAH HASHIM 1.0 BACKGROUND OF MCDONALDS IN MALAYSIA The McDonalds migrated from Manchester, New Hampshire to Hollywood in the late 1920s, where brothers Richard and Maurice McDonald began…

McDonald’s and Burger King’s Success On April 15, 1955, two brothers, Richard and Maurice McDonald opened their first McDonald’s restaurant in San Bernardino, California. At the time, McDonald’s sold only burgers, fries, and drinks. Today, McDonald’s has over 145 menu items and a revenue of $24.6 billion in 2016. The business became such a success, that a new McDonald’s restaurant opens every 14 hours. Likewise, Burger King opened in 1953, just a few years before McDonald’s. Since then, the…

teenagers then the fast food industry would not be so successful today. The McDonald’s brothers, Richard and Maurice McDonald, created the speedy service system in the year of 1937; they started out as a drive in restaurant. They had carhops and short order cooks, and at that time, they were serving food that involved using glass plates, glass cups, and silver ware. “By the end of the 1940’s the McDonald brothers had grown dissatisfied with the drive-in business” (Schlosser 19). They fired all…

children. McDonald’s has a lot of history behind the making; along with how they have become the restaurant they are today. Believe it or not, the first actual McDonald’s was a barbeque joint that was opened in the 1940’s by two brothers Dick and Maurice MacDonald. This first joint was opened along Route 66 in San Bernardino, California. They started off offering twenty-five different items on their menu that were served by carhops. Their system worked by people “driving up, placing their order…

Tendencies of convenience have consumed today’s mass production of goods and lifestyles globally. Within the past decade, fast-food particularly has seemingly done anything it can do to become “faster”, even if it means sacrificing quality in their products. Rates of obesity in children and adults are higher than ever before, which has resulted in fast food being criticized for the food they are producing and how it is effecting the health of its consumers. As a result of skepticism and scrutiny…

Introduction Chew On This, by Eric Schlosser, endeavors into the world of fast food, specifically describing McDonald 's throughout the book. Schlosser not only focuses on the harmful effects of the food, but the actual business itself, and the marketing strategies that caused it to become so successful. He forges further into all of the unintended negative impacts of the industry socially, environmentally, economically, and physically. Schlosser really is trying to inform his readers of fast…

History: McDonald's is an American hamburger fast food. It began in 1940 as a barbecue restaurant opened by Richard and Maurice McDonald. In 1948, they restarted their business as a hamburger stand, using production line strategies. The first McDonald's franchise opened up in Phoenix, Arizona in 1953. Ray Kroc then joined the company as a franchise agent and purchased the business from the McDonald brothers. Now days, McDonald's is one of the world's largest restaurant chains, with a daily…