Retail banking

Product – Flipkart started with selling books. It sold books for two years as the management and shipment of books seemed easy. However, after its expansion, flipkart started dealing with products like washing machines, air coolers, mobiles, laptops, cameras, etc. Flipkart can be considered as a service platform that acts as an interface between sellers and buyers. Hence the product offering in its marketing mix is classified into 2 categories, product to the seller and product to the buyer.…

get access to just one iphone. It's stated that Tim Cook believes that creating such technology is extremely dangerous. Towards the end of the article, the author mentions the previous time that Donald Trump asked to boycott of Macy “....after the retail giant pulled Trump's line of clothing from its stores due to Trump's heated rhetoric over undocumented Mexican immigrants.” I'm surprised this article made the news because it is not the most important news currently. One would…

HOW IT IS INNOVATIVE AND WHY YOU DECIDED IT WAS AN INNOVATION OF MARKET DEVELOPMENT? I decided that Apple has introduced innovation in market development because it has targeted recently new markets by creating authorised sellers, online selling and retail stores. This three tier strategy is quite a unique and innovative way to attract customers in different geographic location. Apple strategy of introducing new product each year and leaving the older product at a lesser price also attract new…

Trust’s advertising can be tracked. 4. To entice long-term customers to open several different types of accounts. 5. To raise awareness of Texas Trust’s products and services. 6. To educate on the benefits of using a local credit unions over large banking institutions. b. Marketing Strategy: First and foremost, an analytical tracking system needs to be instilled so that digital…

only benefitted them for a short period of time as the nationalization came not long after the phone calls allegedly took place. The cost to the taxpayer was huge at the time and is still large to this day, the state hasn’t fully recovered from the banking crisis in which Anglo was one of the main culprits. Taking this theory into account the decisions the three men made were morally wrong and highly…

i. As of 2014, Global Pharma sales had reached over a trillion dollars, and they are continuing to climb every year. With the advent of electronic medical records, the era of data driven marketing by Big Pharma has come under several ethical issues. With patient’s data being readily available for purchase by Pharmaceutical companies, their drug reps can pinpoint which doctors to approach, and which drugs they should approach them with. Drug reps generally only approach doctors that write a…

recently been in the spotlight recently for unethical behavior of employees, as well as socially irresponsible behavior at the corporate level. It was recently disclosed that Wells Fargo employees opened up millions of fraudulent accounts, both for banking and credit cards, in the names of unsuspecting customers (Bryan, 2016a). These accounts were opened without explicit consent of the customers involved so that sales goals could be met. Sales goals were attached to incentives for employees, so…

A transitional Chilean TV Despite that the first television station in Chile was established in Valparaiso, a port city two hours distant from Santiago, the capital, broadcasting is a highly centralized industry and this feature has been consolidating since the early 1990s. “The transition initiated a period of major transformation, with the introduction of privately owned commercial broadcasting and cable television. The advent of these new outlets consolidated a U.S.-style commercial model,…

different perspective, the perspective of speakers of other languages who need to acquire English to be able to work in the United States. However, the article mainly focuses on only three cases of occupational language use—in restaurants, in small retail businesses, and in hospitals. The need for bilingualism may vary from geographic locations, but in general, it plays an active role in U.S economy. This article is somewhat useful since it only provides evidences about foreign language needs…

Capgemini is a multinational company founded in the France . The company main activities are consulting, technology and outsourcing services. This paper aims to analyze the financial performance for the financial year starting from 2013 to 2016 by looking at its financial ratios and conducting a comparison of three other companies within the same industry namely ALTEN, ATOS and Sopra Steria Group. With the completion of the analysis, it can be concluded that Capgemini has a strong financial…