Public relations

Communications is a major that is often broadly categorized and potentially overlooked due to the fact that it is quite flexible and jobs in this field are widely ranged. This particular study does indeed fall under a wide umbrella of career possibilities and routes in which can be taken by a communications student. In reality, this major is not only the focus on enhancing a simple life skill however, it is much more. It is the elaborate discipline that analyzes how messages are interpreted…

Miss Vail has experienced many opportunities for growth and development in the inspiring field of corporate communications when dealing with the media, employees and publics Links2Care serve. When asked about what opportunities had led her to her current position Miss Vail stated “The completion of both my college diplomas in business management and administration, an international internship program what provided ab…

For the past decade, brand journalism has been taking over newspapers, websites, and last but, not less important social media. Before digging into the good, the bad and the ugly of these new marketing and journalism fusions, let’s explain exactly what brand journalism is. So imagine a journalist, he spent a couple of weeks researching, writing, and polishing the best article possible about how organic food is the best option for a healthier life. Then his editor comes out asking for someone…

On January 15, 2009, US Airways Flight 1549, an Airbus A320, took off from La Guardia with 150 passengers and 5 crew members, bound for Charlotte, NC. Three minutes into flight it struck a flock of Canada geese and lost power in both engines. Air controllers tried to divert the US Airways plane back to La Guardia or a nearby airport in New Jersey. Captain Chesley "Sully'' Sullenberger decided he did could not safely land the plane in either of the airports, and glided the plane into the Hudson.…

Kim, (2015) believes “ethics is essential in crisis communication and must be taken into consideration in all public relations practices” (p. 58). These beliefs led to her development of a new three-part ethics model. This model, helps to explain the what, how, and when in a crisis. Along with the relations practices, there are numerous other opportunities to falter and act in an unethical manner when in the midst of a crisis. This can be a reflection of the…

The PR principle is to represent the client and to influence the public opinion, “ moving the public to action”. ( Hopkins, 2016, p.175) PR may represent many legal categories, such as traditional media, commercial speech, and many others. The principles of a healthy economy are the basis of the US functioning. Consequently, 'corporate entities” ( Hopkins, 2016) benefits from the same rights as the physical persons, and are similarly protected under the First Amendment rights, as each…

This paper will prove that there are certain issues in society that need to be addressed and made public especially, because people are being exploited and devalued by big successful companies. An analyses will be made of two images in which culture jam takes place- one of the images involve Fair and Lovely and the other involves Nike. I will unpack hegemonic discourses in society and the ways they are reconfigured through culture jamming to present counterhegemonic discourses. Before going…

adults study for their General Education Diploma (GED), and various entrance exams. In addition, she advises students on career choices, arranges for testing, ensures all the staff receives the training they need, and coordinators all of the public relations for the AEL program (personal communication, November 18, 2016).…

news anchor Walter Cronkite paints a picture of what the news networks and corporations are there to do; ‘Our job is to only hold up the mirror, to tell the public what is happening.’ But that is only a slim part of what they actually do. Due to media conglomerates it is very easy for a corporations political agenda to be forced on the public, even the world, without knowing. An example of this is Rupert Murdock. He is the founder, chairman and CEO of New Corporation, which owns the Fox…

religious, and political norms can occur in many different ways (Stock Advertising, 1). This included someone own personal traditions, practice, beliefs, and themselves. Several of their product or service messages could be shocking or offensive to the public. Some effects on the consumers are the shocking content in an advertisement significantly increases attention, benefits memory, and positively influences behavior (Stock Advertising, 1). Studies show that more consumers are going to…