Public relations

During this internship, I also had the honor to participate a meeting of a website optimization promotion company, Yell. This meeting let me know the importance of the promotion of SEO in PR digital nowadays and also found differences between China and western countries like UK. Therefore, I wrote an blog article about the differences between China 's Baidu and Google in the SEO promotion submitted to the supervisor. With the rapid development of the network and the deepening influence of all…

intimation. In the Freshfields Bruckhaus Deringer LLP report, 50% of communications advisers surveyed, believe that organizations are not adequately prepared to handle a crisis (Freshfields 2013). This is because most of the companies prioritize their public image and direct all communication efforts externally in the situation of a crisis. Corporate executives, employees, board of directors, and vendors are amongst the top 9 recommended audiences to target during a crisis (Bernstein, J;…

Propaganda is ound in nearly every place on earth and subconsciously convinces people of every kind to think in a suggested way. For instance, bright colors on an ad are more attractive than duller colors. Little things such as these can convince someone to like one thing over the other, without any factual information. These types of techniques, as well as many others, are used in a variety of areas, specifically political campaigns. These political techniques are also seen in George Orwell’s…

problematic for public relations practitioners. In what ways can public relations practitioners uphold high ethical standards when communicating with the media and other audiences when faced with such pressures? Introduction: Rhonda Breit (2007) argues that “Ethics and professional communication is complex, encompassing a range of concepts central to an individual practitioner's relationship with themselves, their profession, their co-workers and society in general.” Public relations are a…

perfect. However, if heard about a public figure making one, this philosophy no longer applies. We’ve all heard of those nights were a public figure/congressmen/ or celebrity forgot that they were married, and their mistress comes out to the public. And I’m even surer that soon after those same people have admitted to being a terrible person, publicly apologizes to their family and etc., and now is going to work on being a better person. This is where public relations practitioners get their…

When I first went to the EMS info session I was excited, nervous and also very intimiated. I saw how packed the info session was and found out about the competitive application process. I will admit I was skeptical about my chances of being accepted but I gave it a try. When I recieved the email I was beyond happy because the EMTS mission statement about treating people with kindness and compassion resonated with me since I had a passion for volunteering and I pursued that in high school. But at…

or what country, this cannot be said regarding public relations due to no set of standard regulations…

Cultural critic Daniel Harris’ “Celebrity Bodies” is a successful informative piece focusing on the impacts of society on Hollywood. Harris is aware of his audience and chooses his diction accordingly adding to the effectiveness of his essay. Evidence presented within the text provides a firm basis which Harris builds his argument upon. The argumentative mode, analytical tone, and use of logos throughout the text makes it successful. From the beginning of the essay, the reader can identify the…

Before I jump directly into reflecting on the group presentation, I would just like to wishfully thank them for their effort and of course, thank you for teaching a course that was rather interesting. I moved all the way from Kuwait to Brock and in all honesty, knew that group work would be my first and main concern. The reason behind this is that usually, I would get to pick my own friends and that makes the communication process within the group much easier but that’s not the case at Brock and…

When looking up examples of smart public relations campaigns by companies, one of the more interesting examples that I found was with a company called Innocent Drinks. Looking at the about section of Innocent’s website entitled “our story”, the company sums up both their tone in how they communicate with their audience and what they do by writing “hello we’re innocent …and we're here to make it easy for people to do themselves some good (whilst making it taste nice too),” (our story). The…