Public broadcasting

The person who wrote the passage “Streams of Content: Limited Attention” is named Danah Boyd. This passage was published in 2010. Boyd tries to inform the modern person by conveying a message on how people would receive information and how people use and react to it. The author uses a logical appeal, which then turns into a more ethical appeal and this makes Boyd seem much more credible. Boyd begins with stating that people should not “be a passive consumer of information” (558-559). She also…

Information Box or Idiot Box How television was used, and its purpose for the world? Having probably surpassed the hopes and dreams of its creators, the television has made a huge impact on the lives of billions of people. The “boob tube” or “idiot box” was initially used to help advertisers sell their products; however, it has become a means of rapidly informing the world of current events and other forms of entertainment. Widespread panic that took place in 2009 as the June 12th switch from…

(1948-1960) In the tracing of the social and historical connections of the genre many authors consider “Candid Camera” as the first reality show. Emerging as a Radio show , in 1948 this show gets its TV version followed by great popularity. The show illustrates situations in which ordinary people are found in unordinary situations with comic outcomes (E.g. Woman asks help for her car, when passersby learns that the car has no engine). The hidden cameras from many angles follow the actions, and…

LICA 201: WORK PLACEMENT WHAT IS THE ROLE OF LOCAL RADIO? HOW DOES A LOCAL RADIO SEGMENT THEIR AUDIENCE? INTRODUCTION Until the 1970s the BBC had a legal monopoly on radio broadcasting and Independent Local Radio in the United Kingdom did not exist in any form apart from pirate radio stations. However, that changed with the election of Edward Heath’s government followed by the introduction of commercial radio (Reynolds, 2007). I had the opportunity to work in the local commercial radio station…

In the very recent past rural, agricultural America felt like it was an altogether a different country. Even as recent as the 1980’s many areas that are distant from the cities did not have even the most basic inventions of the 20th century American culture, such as the TV networks, access to cable, satellite and internet. If you were to drive through these areas a generation ago, it would feel like a trip to different nation in a different time. People living in these areas were exposed to…

Many people listen to the radio that is at least half of the population listens to the entertainment, to get music, to hear to news and get information concerning travels. This company generates lots of millions of cash to the government in the form of revenues starting from the year 2004 up to date. This industry is seen to have contributed lots of employment to the residents and hence providing lots of money through the direct and indirect means. Since the amounts of revenues have reduced the…

Prior to the invention of Television, studios depended on big stars, studio owned theaters and an contracted assembly line of movie production. Dark rooms with big screens drew crowds in the millions at the height of Hollywood. With Television’s inception, millions of viewers began tuning into these 12x12 inch boxes for an average five hours daily. Box office sales were hit hard by less movie attendees. Within a decade of the introduction of Television, box office sales are fractionalized.…

advertising to the airwaves, which set a number of precedents upon which modern media, principally, television and the internet, receive funding create their programming. As expressed by Michele Hilmes in her work Only Connect: A Cultural History of Broadcasting in the United States and radio programs of the day, one major precedent set by radio was the goals and quality standards of advertising which resulted in indirect advertisements that maintained radio’s entertainment value. However,…

Advertisers make no mistakes or coincidences when designing their ads to sell their products or get viewers attentions and interest . They get paid a lot of money to target an audience, draw them in, and get them to make the switch to their product or service. In today’s day and age, ads are everywhere and for everything, including shoes, clothes, beer, perfumes, cars, and politicians, just to name a few. They cover the majority of magazine pages, a good portion of television time, freeways and…

In the 21st Century, we are continuously bombarded with countless advertisement. These modern ads, however, differ from our grandparents’ ads that were crystal and to the point. In this extreme capitalist era, advertisers have grown more cunning in the way they influence our emotions and understanding of the world. These modern ads have their explicit meaning for everyone to see and understand: to buy such products for such reasons. However, a much deeper implicit meaning is engraved in in our…