Propositional attitude

An attitude is how you respond whether in a positive way, or a negative way, to a person; situation; idea; or object. Though most times people think of “attitude” in association to something displeasing or negative (ex. “Why do you have an attitude?”), it can often be about a positive response to something as well. Something I have an attitude towards is puppies, but in this case, this is a positive attitude. The positive, excitement, and joyful attitude I have towards puppies is also known as…

The television promotes the purchase of goods through advertisements. American’s spend an average of 30 hours watching television per week (pg. 109). Within that range, people are exposed to enormous amounts of advertisements. These advertisements influence widespread consumptions of merchandise. In order to demonstrate persuasion in media, I chose four advertisements that portray methods of different persuasions. These ads maximize persuasive impact through peripheral route persuasion,…

This is true in opposite context as well; if an attitude is expressed without confidence then the argument is less persuasive. Secondly, the conversion theory states that in a group the minority has the most effect, and can easily convert the members of the majority to believe in the minority’s cause…

striving for. DEFINING ELM: History: The elaboration likelihood model of persuasion is a dual route approach to attitude and behavioral change. The Elaboration Likelihood Model of Persuasion was proposed by Richard E. Petty and John Cacioppo in the 1980s. The model breaks down two different ways the human brain process stimuli, why they are processed that way, and how they can lead to attitude change. The elaboration likelihood model includes two paths to persuasion, the central and peripheral…

People are constantly around persuasive messages. Gass and Seiter (2014) defined persuasion, saying, “Persuasion involves one or more persons who are engaged in the activity of creating, reinforcing, modifying, or extinguishing beliefs, attitudes, intentions, motivations, and/or behaviors within the constraints of a given communication context” (p. 33). Gass and Seiter also estimated that people are exposed to anywhere between an average of 300 to 3000 persuasive messages a day (p. 10). Because…

In our group persuasive video assignment there were many ways we used persuasion to persuade the audience, the main two being Iconicity and Problem solution. Iconicity is a way that images are allowed to persuade by functioning as an icon. An icon is a representation of people or things which helps in the persuasive aspect because people are more likely to be persuaded by someone or something well known. Problem solution is having a problem in which you find a solution for. We use problem…

What is happiness like ? Anyone can determine the word happiness in their own special way connecting it with the way his or her life develops. We all have different meanings in the concept of happiness in being close to a cousin, sibling, parents partner etc. Others may find their happiness in popularity, and prosperity. Whereas other people are happy because they are alive and are healthy. We all give happiness different values at different stages in our lives. In this case, a few meanings…

“ Be thankful for what you have. Your life, no matter how bad you think it is, is someone else's fairytale.” - Wale Ayeni. I am thankful for my education, my amazing friends, and my amazing athletics. I am thankful for many things. I am thankful for my education, my amazing friends, and my athletics. First, I am thankful for my education for learning new skills. I am thankful for learning new skills because I learn new ways of how to do different problems. Another reason why I am…

Counselor and life coach, Laura Trice, in her 2008 TED Talk “Remember to Say Thank You” eulogizes the importance of praising, admiration, and saying thank you and that an individual should not be scared to praise someone or ask to be praised. Trice utilizes personal narrative, and repetition, with a optimistic, compassionate, and comforting tone to tell her audience about the importance of praising or being praised. She does this to tell the audience to not be afraid to ask for something. In the…

According to Oxford English Dictionary, Happiness is defined as “The state of pleasurable contentment of mind; deep pleasure in or contentment with one's circumstances.” Happiness can be reached in a multitude of ways, and each person finds happiness in different things. Wealth, love, and success are common examples of what people use to determine happiness. However, these are not always adequate examples. Happiness is not found in material things, but many believe this is all that is needed to…