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    Cambodia and through Chomsky’s idea of “necessary illusions. At some point in the documentary, Chomsky discusses how big media corporations covered the atrocities that happened in Cambodia and in East Timor during 1975 and 1979 to elucidate the propaganda. The New York Times was the example given. We could see how The New York Times dedicated much less coverage to East Timor during the Indonesian invasion and the extermination that followed. They displayed bias in favor of the small group of…

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    I have chosen a Public Relations agency called Johnson King and retrieved their Mission Statement from http://www.missionStatements.com and the About Us Tab from this link http://www.johnsonking.com/reputation.php. (Please see Appendices A and B for full texts of both). Assumptions According to Carpenter, Taylor and Erdogan (2009), “A Mission Statement communicates the organization’s reason for being and how it aspires to serve its key stakeholders”. That said, there is no “magic formula” as…

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    Steve Craig Analysis

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    The articles written by James B. Twitchell and Steve Craig are focused on the modern day use of advertising. Despite the fact that both authors discuss this same topic, they each have a different approach, and each address a specific characteristic of advertising. Twitchell focuses on the stereotypical categories of society used to manipulate advertising; while Craig focuses on the manipulation of gender identities in advertising. Although the categories discussed by Twitchell do exist in…

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    People will do anything to win an argument. Ripping apart an argument trying to make the other person feel bad will cause tempers to flare. In her article “The Triumph of the Yell” written by Deborah Tannen, she talked about how almost everything is being argued and she is blaming journalists and politicians for feeding the flame of public arguments. In the article, Tannen talked a lot about a “culture of critique”. In classes and in the workforce we are expected to use “critical thinking” on…

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    Through the novels,” Ishmael” and “Story of B”, the author Daniel Quinn provides the readers with a distinct perspective about humans in relation to the global issues in the world and how humans have contributed to them through our modern-day culture. In Daniel Quinn novels, various key ideas are explored which directly or indirectly influence the state of the world due to our lifestyles and personal beliefs. This helps the readers understand the vast social, economic and political dilemma’s…

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    The Political Spectacle is the idea of how politicians can manipulate public opinions and actions by diverting attention from more pressing social and political issues such as poverty, climate change, and racial inequalities. Many politicians take advantage of social constructs to draw attention to foreign threats. By doing so, they skillfully lessen the attention on domestic concerns. External threats tend to appeal to broader audiences and feed the fears of less informed individuals, whereas…

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    Tabloidization The term “tabloidization” is rooted from the word “tabloid,” which is commonly referred to as a newspaper smaller than the broadsheet. However, in its context, it concerns the style and presentation of news. The “tabloid style” is consistently seen by critics as inferior, appealing to basic instincts and consumer demand for sensationalism (Bird, 2009). ‘Tabloidization’ is the direct result of commercialized media, most often seen to be the pressures of advertisers to reach large…

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    Old Chang Kee Case Study

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    1. Background A lot of people, still confusing about how important advertising for a product. In general, advertising is the art of arresting the humans intelligent just long enough to get money from it. On the other hand, the purpose of advertising is persuading customer to buy the product such as, and create customer desire. Lets pick one of the famous brand in Singapore which is Old Chang Kee. Briefly, Old Chang kee started their business in 1956 and founded by Hainan’s immigrant which is…

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    Leuthold writes, “The plague of our materialistic society is a direct result of mankind seeking satisfaction and happiness through the addiction to obtaining objects of our outward desires. Our society has been relentlessly exposed through the media to propaganda served by a capitalistic machine convincing us that the answer to our fulfillment and ultimate happiness can be purchased.” In this quote Leuthold…

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    Epileptic Shock Essay

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    Hearing the statement “America isn’t the great country in the world” would send most people over 75 to epileptic shock. They fortunately actually got to live through a time where that was true. We use to be number one for all the right reasons. Now we are topping the charts with number of incarcerated citizens, defense spending, and obesity. An audience hearing the truth they’ve been hiding from or even not even aware can be a bit of a shock. According to the five general principals concerning…

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