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    Compared to HP and Gateway, Dell leaders can count that very effective supply chain and network of vendors. A leaner management team and expanded product line, including servers and other consumer products make Dell a stronger firm all around. Perhaps the greatest strength for this firm is its familiarity as a low-cost leader and the experience of leaders and managers in integrating that low-cost leadership approach into…

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    Mera Mobile Case Study

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    Case Study: Mera Mobile, Mera Saathi In November 2010, a village in Uttar Pradesh banned unmarried women from using mobile phones. Here, and elsewhere in this region, mobile phones are seen as unwelcome tools that enable women to step beyond the confines of traditional roles and social mores. This explains the concept of behavioral economics. Herein thesocial, cognitive and emotional factors helps in understanding the reason for the economicdecision(to buy or not to buy a mobile) of…

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    Racial Celeberties

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    When we look upon ourselves we think of two things who we are and were we came from this just a normal way that humankind has always thought of themselves. Firstly they ask who they are as if there very exsitence may not be valid even though there right in front of you flesh and bone. Everyone has a purpose in life but believe that if they dont do anything remarkable that stands out that there mere life is just that nothing. We as homosapiens believe in a convaluded way of reasoning and since…

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    When using information systems, it is essential to ask, “What is the ethical and socially responsible course of action?” A MODEL FOR THINKING ABOUT ETHICAL, SOCIAL, AND POLITICAL ISSUES Ethical, social, and political issues are closely linked. The ethical dilemma you may face as a manager of information systems typically is reflected in social and political debate. One way to think about these relationships is given in Figure 4-1. Imagine society as a more or less calm pond on a summer…

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    Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…

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    He says that Western companies think they can avoid political risk by spelling out every detail in a contract, but "in Asia, there is no shortcut for managing the relationship."88 In other words, the contract is in the relationship, not on the paper, and the way to ensure the reliability of the agreement is to nurture the relationship. Even a deal that has been implemented for some time may start to get watered down at a time when you cannot do anything about it. A Japanese-led consortium…

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