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    Heizer and Render (2014, p. 453) bring to light an ethical dilemma many business owners deal with in some form. In this case a purchasing clerk for a discount retail chain launched a new clothing line endorsed by a celebrity movie star. The items of clothes were purchased from Asia to save money. When the clerk visited the factory it was very clean, upon further looking she realized many underage girls were working there. The factory manager pled with her to let these girls continue to work…

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    Consumer Obfuscation

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    Obfuscation is the process by which consumers find it normal to provide businesses with private information. This process refers to the ways in which that retailers trick consumers into believing how they are being tracked. However, what they don’t know is there are so many other activities that are tracking, parsing and even categorizing them. Consumers normalize sharing private information because they become comfortable being watched through their phones. In other words, as people have…

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    There are many retail companies that are competing for market share. That being said, Target is one of the well known retailers in the United States that encounters challenging competition from other retailers just like them. Target is a retail discount store that offers both high end products for a lower price as well as low end products that are also sold at their rival stores. Here is the five forces analysis for Target that will “analyze the competitive forces within the environment in which…

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    Abercrombie & Fitch is a retailer that focuses on upscale causal clothing for young consumers. David T. Abercrombie and Ezra Fitch founded the company in 1892 in New York City, New York. The company has only fallen on hard times only twice throughout the years. First time was back in 1972 when they filled for chapter 11 bankruptcies. Second time was very recent, it happened in 2008 where their stock fell from $84.23 to $14.46. Since 2008 the Abercrombie & Fitch stock has risen and fallen, but…

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    COMPANY'S SWOT ANALYSIS Strengths 1. Perceived superior quality products (freshness and taste, awards) 2. Wide coverage and distribution, and top the line production (extensiveterritorial distributors; 6,000 loaves per day) 3.Ability to make rapid expansion 4. Supported by a conglomerate with proven market success (QAF Group) 5. Growing flank product lines 6.Multi-awarded company Weaknesses 1. Limited availability/penetration to lower-end market (sachet economy) 2. No stand-alone…

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    Maller-Saks: Applicable law: • Bonebrake: The predominant thrust of the agreement is Saks’ lease at The Newstate Mall. Common Law applies. Enforceability: Offer §24: o Maller manifested his willingness to bargain when he opened a mall which needed anchor tenants, one of which was Saks Fifth Avenue (Saks), with who he and his attorneys negotiated the contract to become one of the two anchor tenants in The Mall of Newstate. Acceptance §50: o Saks mirrored Maller’s manifestation to assent when…

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    Conclusion Keller Williams Realty, a United States born franchise is an international Real Estate powerhouse. The organization is founded and headquartered in Austin, TX in 1983 by Gary Keller along with Joe Williams. The franchise is boastful at being the largest real estate franchise in the world by agent count with over 150,000 agents as well as having over 700 offices worldwide. Keller Williams Realty has expanded its operations outside of the North America region to include 31 countries and…

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    In the 1950s, the civil rights movement gained popularity. Rosa Parks remains one of the most prominent and impactful leaders of the civil rights movement. On December 1, 1955 Rosa Parks sat in the front row of the “colored” section of seats on the bus. When the “white seats” filled up the driver asked Parks to move from her seat to make room for a white person. Rosa Parks refused and stayed seated. She then got arrested and fined for her act. The social norms targeted and harmed Rosa Parks and…

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    1. Overview of the company (how where when why, how establish now, product detail) Sephora was founded back in the 1969 by a Paris based conglomerate Louis Vuitton Moet Hennessy (LVMH) in 1997. Sephora is a French chain of more than 750 stores in 21 countries and carries over 250 brands of item specializing in cosmetics, personal care items, fragrances and beauty accessories including their own private labels. The name Sephora is a combination of two words - The Biblical name of ‘Zippo rah’…

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    (Prabhjyot Sandhu) Wal-Mart, one of the world’s most successful retailing corporations is the leader in the industry to this date. This giant empire was founded by Sam Walton in 1962. Wal-Mart changed the face of the retail industry as its competitors thought the idea of a successful business built around by offering a lower price and great service would never work. Sam Walton had disproven the traditional retail corporation’s approach to the success and growth of his empire, as the company had…

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