Personalization

History of the powerful relationship The NFL, along with some other surprising professional sports were the ones who first established a successful relationship between their sport and television. Boxing and professional wrestling were amongst the sports that started the rise of broadcasting during a time when baseball and even college football were viewed more popular than professional football. Post-Network Era The powerful relationship started in 1964 when only one network aired the NFL…

This information gave Blue Bell’s rational customers prepared potential reactions with their ultimate choice based on their perceived credibility of the CDC. EMOTIONAL REACTIONS On the other hand, many Blue Bell customers reacted to the recall emotionally. Action News Jax, a Jacksonville news source, quotes one mother, Sarah Salsbury, on her reaction to her son eating Blue Bell ice Cream. She stated, “The day after he ate it was the day of the recall and I thought, ‘Oh my god I killed my child…

Introduction An elementary hypothesis on multimedia learning and cognitive theory has taken a different turn with the introduction of motion pictures. The Cognitive Theory of Multimedia Learning is a theory of how students or rather people learn from pictures, words and motions, based on the notion that, every individual posses a unique channel of processing verbal and visual information. Literature Review In the literature review, there are a number of studies done on the impacts of…

Second World War is considered by many to be one of the political events of the 20th century that has undeniably transformed our society in terms of social, political and personal life. Among the factors that have undergone some considerable changes is the way political communication is carried out throughout postwar years and up until today. Following the general modernization of society, the emergence of advanced technological means of distributing information, the pivotal role of media in…

Copy History Analysis Brand: Dove By: Haley Awker MKTG 4721 Section 2 Advertising and Marketing Communications Dr. Marat Bakpayev Copy History Dove is a personal care brand that aims to provide consumers with effective beauty products that enhance one’s natural beauty. Their products include deodorants, body washes, lotions, hair care, and facial care. In 2004, Dove sought to change the way they sold their product and they wanted to achieve this by trying to influence societal notions…

The Use of Social Media in Presidential Campaigns Many politicians are slowly embracing technology by switching their campaigns to social media. The immediate former president of the United States had over twenty-million followers on Twitter during his intense campaign that led to the election of the first black president to head world’s biggest economy. His opponent, Mitt Romney, had over one-million followers on Twitter with over seven million friends on Facebook. In the recently concluded…

Introduction Boykin & Schoenofer (2013) Nursing as Caring a grand nursing theory, which submits that all humans are caring and the caring interactions between the nurse and the nursed leads to the growth and knowledge of both parties. Specifically, as result of the nurse/patient relationship of coming to know the other as a caring person and seeking to understand how that person might be sustained, supported and strengthened in living caring and growing caring allows one to fully live the innate…

The different methods of storytelling available to use is vast. However, each method of storytelling may not have the same effect on a piece of work. Different methods of storytelling impact not only how one conveys meaning, but also the meaning of the work as a whole. A common method is having the story exist in a state of narrative tension, the tension a character feels about an issue or problem and the emotions that follow when he or she is blocked from a resolution. Narrative tension fuels…

Everywhere you go these days, you notice teens on cell phones. It has become common-place, and the way the world operates is rapidly changing. Both in and out of school, students are socializing more online. According to an annual report released by the Pew Internet and American Life project, 95 percent of teenagers are active online, and nearly three out of four children ages 12 to 17 access the Internet via mobile devices, making virtual connections much more integral to most students ' daily…

The concept of healthy food The concepts of healthy food vary but they share many similarities in nutrition consumption principles. For example, “healthy foods provide an individual with a balanced diet that meets national dietary guidelines and provides plenty of vegetables, fruits, whole grains, low fat dairy products and healthy fats like olive and canola oil and protein, such as lean meats and legumes.” (Access to Healthy Foods Coalition in Washington, Washington State Department of Health…