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    Innovative and enhanced technologies made their way into millions of people hands throughout the world in the form of tablets and smartphones. As technology enhances an essential part of our daily lives, the primary purpose of this was to make our life easier. As it was supposed to make us productive and connect us, Could it be making us alone? In this Ted talk "Connected but alone?" Sherry Turkle licensed clinical psychologist and professor of Social Studies of Science and…

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    Geico Case Study Summary

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    For GEICO, the marketing and advertising is strong. The only recommendation is to integrate a market penetration strategy to better promote the diversity of the company products, which in this case are the insurance policies. Many customers, even customers of GEICO are unaware of the life insurance, travel insurance and even identity protection the company offers. GEICO should encourage existing customers to consider the variety of policies through increased advertising and additional…

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    Visitorz Case Study

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    Visitorz: Mobile Services Possible Upgrades and Forecasts Visitorz.co.uk Introduction Everything’s gone mobile right now and no one can stop it from growing. We’re now on the age of mobile. People are now using mobile phones not only for calling or texting, but also for gaming, music, recreational activities and the likes. People are diversifying mobile phones into “all-in-one” tool that could cover pretty much everything that we do every day. This is why lots and lots of people are…

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    Justin Han, Nathan Hsu, Renny Kim Mrs. Heesch H. British Lit. G-1 23 January 2018 The Cellphone Right In our modern society, our lifeline is our phone. Indeed, in restaurants, at school, sports events, everywhere we go most people have a phone. To many, their lives may depend on it. The age of cell phone initiation is becoming younger and younger with 30% of 10-year-old Spanish children have a cell phone; the rate increases to nearly 70% at age 12 and 83% at age 14. There have even been new…

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    Iphone: How To Use It To Its Potential Unless you've been living in cave, you probably have heard of the iPhone. The device has changed the way we view cell phones. This article will address a few tips and hints that will help you use all the features that the iPhone offers to its owner. If you own an iphone, you should purchase a phone case immediately. The last thing that you want to happen is for your phone to explode into pieces because you did not protect it properly. Landing on concrete…

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    Brain Hacking “Is Silicon Valley programing apps or programing people?” (Cooper) The answer to this question posed by Anderson Cooper appears to be the latter, as efforts to thwart high focus on engagement instead of necessity of app use alone is frowned upon by developers. Devices are designed to be addictive and keep us engaged regardless of the unknown impacts they might have on individuals and society. It was studied that people check their phones at least every 15 minutes, even if there…

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    Drago, E. (2015). The effect of technology on face-to-face communication. The Elon Journal of Undergraduate in Communication, 6(1). Drago, E. (spring 2015) argues that mobile phones have negative effects on closeness, connection and conversational quality when mobile phones present in family communication. The presence of cell phones during family conversations influences the relationship of the family and individual's face to face communication skills. Drago, E…

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    Walgreens

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    1. According to a recent Nielsen survey, there has been a significant increase in the number of consumers 65 years and older using smart phones. How can Walgreens take advantage of this demographic as the company expands its online retail presence? Walgreens is taking advantage of the senior demographic by expanding its retail presence through mobile devices. Many of the Apple products are easy to operate, therefore allowing the older generation to have the retailer at their finger tips. Along…

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    Marketing Plan For Target

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    Their Facebook page currently has more than 23 million followers. They also have interactive contests, videos, images and are able to ask questions as well as comment. This allows the guest to get the same personal experience as they would in an actual store. The users are made up of 66 percent men and 77 percent women (Smith). The highest traffic on Facebook comes from the ages of 18 and 29, boasting an 87 percent user base (Dugan, Ellison, Lampe, Lenhart…

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    Introduction of the Canadian Mobile Industry Nowadays, mobiles become the necessity of peoples’ daily life. People keep their cell phone with them wherever they go and whatever they are doing. People communicate with each other on phone with SMS, mobile applications or through social media platforms when they are on the go. Businesses market and promote their products and services through mobile web; and consumers and purchase online and communicate their needs and wants with their smart phones…

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