Personal armour

Starting off with the chain bodysuits in medieval times, body armor has evolved through many technological advances. During current military operations, Soldiers are suited up with bulletproof vests, and outer tactical vests with ballistic material for bullet resistance. The progress of body armor over many many years has gone all the was from animal skins, to chains covering a knight's body, all the way to ballistic vests, fully bulletproof suits, military helmets with bullet proof technology made of Kevlar® fiber, tested to obtain shrapnel, fragmentation and 9mm bullets shot at sub-machine gun velocities. To sum it up, body/combat armor has evolved all the way from medieval chain suits, to some of the top toughest metals and ballistic materials to protect soldiers in combat from their enemies and their weapons. During the medieval times armor was way different than modern armor. Knights and other soldiers in this time would use something called chainmail. It was made up of interlocking iron rings, which were welded together to make a protective piece of armor to wear during combat. There were few faults in the chainmail Knights and soldiers wore such as, the iron rings put together would be very heavy resulting in soldiers becoming very tired very fast. Another fault is, the chainmail wouldn't last very long if it got damaged in war. In the medieval times resources were very limited, and iron was expensive to have to replace over and over again. Also there was a limited…

Bushido code. Common values shared by these codes include: honor, faith, and courage. Although Knights and Samurai shared similarities in terms of fighting styles and philosophies, they differed in terms of armour and weaponry. Samurai were the warriors class of Japan and were tasked with protecting nobles and landowners. The Japanese ideology of Bushido, “The way of the warrior”, defined the samurai class. Samurai were instilled with a deep sense of honor, loyalty, justice and courage to…

In the Elizabethan era, a knight was the person that fought all the wars and even kept the law and order in small towns or big kingdom. All of the knights have a big responsibility and to have help in this job, they have their gear to help them. This gear is known as armor. Most people think that armor is as simple as putting on a suit, but really it is way more complex than people think or even know. Armor isn’t exactly original, but is the aftermath of a simple yet useful vest called…

I must use caution though, it would seem this petty band is equipped with weapons made of silver, oh dear, Fredrick must really have taken that drinking incident personally to put so much effort into robbing me. I suppose it's time to remind him of why my realm is much larger than his! Sure my quiver is near empty from dealing with a few would be assassins earlier this evening, but twelve arrows will suffice for this ploy of mine. Twelve arrows with my signature blood soaked feathers, inscribed…

The chain mail also incorporated mittens, which had chain mail on the back of them and leather gloves on the inside to better hold reins and weapons, and a hood with an attached ventail to protect the throat (Hanley). The surcoat was placed on top of all the armor and was a useful way to display the knight’s coat of arms, which was helpful since it was hard to distinguish knights when they put their helmets on (Hanley). The sword belt, which allowed the knight to carry his sword without actually…

Under Armour is a developer, marketer, and distributor of branded performance apparel, footwear, and accessories. They use moisture-wicking fabrics to provide products for any climate and for any level of athlete that is an alternative to traditional products. The former, along with growing consumer awareness on the benefits of an active lifestyle and the growing interest in performance products is a part of what they believe has and will continue to enable them to do well in a very competitive…

Under Armour is one of the largest and fastest growing activewear clothing line manufacturers in the country. The activewear industry market has been growing considerably over the last decade. Growing demand for activewear, the sporty fashion for both the gym and the streets, has lifted sales for makers of the clothing and the retailers that sell it. (Source: Fortune) The market has grown from Nike and the Adidas being the largest two corporations to an extensive market including Under Armour.…

As in 2011, Under Armour has an estimated 2.8 percent market share in the multi-segment retail market for sports apparel and active wear in the United States. The company comes in third place in terms of market share, which is right after Nike’s 7 percent and Adidas’ 5.4 percent market share. Under Armour’s net revenue is heavily based on its sales in North America, which makes up about 94 percent of its net revenue, while the net revenues in other foreign countries only make up for 6 percent.…

Company Purpose: Under Armour was founded in 1996 by Kevin Plank from the basement of his grandmother’s house in Washington, D.C. In 1995, Plank, a college football player, had noticed that the T-shirts that he and his teammates wore underneath their pads were always drenched with sweat after games and practices. Plank thought “there has to be something better,” and started designing a new athletic T-shirt that would stay light during exercise, even at the hottest temperatures. After some…

Under Armour is located in Baltimore, Maryland, but that was not its original location. In 1996, Kevin Plank was only 23 years old when he had an idea to deal with his soaking wet t-shirts from playing football that would eventually change the way athletes and non-athletes deal with this problem. Kevin was a former University of Maryland special team captain, and needed a solution so he set out to develop a solution to his growing problem so he started a company called Under Armour that was…