Paul Brown Tiger Stadium

in increased traffic. Despite this, we will still need to promote our business to reach brand new customers. Will use the D.A.P.P.S. method to develop our promotional plan. Direct Marketing- We will compile a database of customers, by asking for their emails for while they are paying at the POS. We will then email the customers exclusive deals. This will make the customers feel more connected to our business and influence them to come in more often. Advertising- We will have commercials that will air through Massillon Cable TV’s local television channels. This will be less expensive than advertising on non-local television networks and it will help us appeal to local consumers. At the Massillon Paul Brown Tiger Stadium, we will have an advertisement located on the scoreboard of the stadium. We will also rent the billboard on the corner of Lake and 21.This will cost us approximately $600 to rent…

with 57 feet and ran the 100-yard dash in 9.7 seconds. In addition, James “Big Fuzzy” Brown began a weight training program for the football players. Cannon and his classmates were among the first players to benefit from these exercises, which remain a vital part of football training across the world. During his senior year, Billy Cannon continued to prove his worth as the Instrouma High School Indians completed an undefeated season with a state championship. This perfect season included 39…