The Being 314 Clipper was a flying boat commissioned to Pan American Airlines. Pan American went to Boeing and asked for a long-range, four-engine flying boat. Boeing catered to their needs creating the model 314, nicknamed the “Clipper” after oceanic ships. The Boeing 314 “Clipper” was a jumbo aircraft of it’s time and utilized a three tail-fin assembly allowing more control over the flying boat. The “Clipper” made its first scheduled trans-Atlantic flight on June 28th, 1939. The Boeing 314…
Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…
He says that Western companies think they can avoid political risk by spelling out every detail in a contract, but "in Asia, there is no shortcut for managing the relationship."88 In other words, the contract is in the relationship, not on the paper, and the way to ensure the reliability of the agreement is to nurture the relationship. Even a deal that has been implemented for some time may start to get watered down at a time when you cannot do anything about it. A Japanese-led consortium…