Optimization

To achieve the desired goal of increasing customer base by 5% and sales of Kitchen fabrication by 10%, the company will need to utilise quality positioning. The company should use this tool to focus on the differentiation in quality of craftsmanship and customer service in which Norwest Architectural Millwork maintains in comparison to the industry competitors. Norwest must maintain the high quality products while creating a one on one customer service experience. The company must display…

Two Piscataway Township High School freshman were caught smoking cigarettes in the bathroom. When caught, the teacher took both students to the principal's office. One girl admitted to smoking while the other student, Terry or TLO , denied smoking. In response to the denial, officials asked for TLO to hand over her purse. Reluctantly, TLO passed the purse to the officials where they started rummaging through the purse. The officials discovered cigarettes, marijuana, and a list containing the…

Facebook Ads carousel has changed the way users use Facebook forever. Businesses have benefited most as they are able to deliver ad banners on the users news feed through paid ads. One of the most effective ways available for businesses is through the promotion of Call to Action button (CTA). What is a Call To Action Button? A Facebook Call To Action buttons are designed to help visitors take a specific action on your blog. Facebook has 8 pre-designed CTA options namely: Book Now, Contact Us,…

If you run a business in a competitive industry, you know how important it is to appear credible in the eyes of consumers. If given a choice between two similar companies, people will do business with the one that comes across as being more professional. Except for testimonials, a Wikipedia page about your business is the best way to gain credibility and trust. Consumers trust Wikipedia's neutral viewpoint, with legitimate, third-party references to back up each fact about your organization.…

After reviewing the Greenfield Police footage related to the officer who jumped into the suspect’s car. There were a few things I noticed that could have helped changed the outcome of the situation. In this report I will talk about the use of force, and was the officer correct on what he decided to use. Go over the mistakes that the officer made, and how I would have handled it. The officer’s choice to search the car, and the fallow through steps that I would have taken to normalize the scene.…

If you are (and I hope you are) an avid reader of all my posts, you know that my focus is on helping small businesses connect the digital marketing dots. Today 's post is no different other than the topic, which is videos. Many of you are probably saying, "Ummm Suzan, remember I 'm a small business. I don 't have the funds or expertise to produce videos." I never said you had to have money or expertise. I also, have never led you down the wrong path and I never will. Believe me, when I…

What are the primary colors? Well the answer is yellow, red and blue... Did you have to look on Google for the answer? I can guarantee it only took 5 seconds to look up the answer. In this Millennial Generation, the internet is at their fingertips that can used on smartphones, watches, computers. This is why people feel as though Google and other search engines can provide false sense of self-perceived intelligence. It’s hard to believe but people can confuse them self with external source of…

Reading Ted C. Fishman’s online article “What Happened to Motorola” provides an opportunity to analyzing his article’s effectiveness because Fishman uses many rhetorical techniques throughout it. For example, Fishman’s technique of using ethos, pathos, and logos all contribute to his article’s effectiveness because they persuade his audience to agree with his argument by appealing to the author’s credibility and the emotions and logical reasoning of the audience. Essentially, Fishman’s argument…

Is Google really making us stupid? Maybe people believe that because we rely on Google substantially if we don't know something. However, in this day and age it is ordinary to look up something you don't know. Does that really make us stupid for doing that? Also in "They Say" and "I say" they both are trying to persuade you into doing something that benefits them. In "Is Google Making Us Stupid?", I feel that Nicholas Carr's essay is not accurate. I believe that Google is making us smarter in…

Google, the wonderful search engine that drives people’s curiosity on the road of knowledge. In daily life Google is used countless times to search nearly anything and everything. It gives people to ability to increase their intelligence, but at the same time increases their dependability of Google. This in return leaves the choice to allow people to actually retain their new found knowledge, or to forget and repeatedly search as convenient. Then the question must be asked if Google is making…