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    The leader of Car sales for 2009 was the Skoda brand which belongs to Volkswagen group and dominating the region, another VW group cars are in the second place. Ford, Fiat, and Renault ranked third, fourth and fifth in the region. Opel, Toyota, Dacia, Hyundai, and Kia ranked behind them, respectively. And as we can see European cars especially Volkswagen group cars are much more likely than others. Compare to Western Europe, Central and Eastern Europe has low rate of car ownership…

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    Honda City Case Study

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    engine. There was also a Pro-series of van versions with either two or four seats. A high-roof "R Manhattan Roof" version with a 10 cm taller roof also appeared. Exports of the City were primarily to Europe (where it was renamed Honda Jazz, due to Opel having trademarked the City name), Australia (in two-seater 'van' form, to circumvent Australian import restrictions on passenger vehicles at the time) and New Zealand (where…

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    3.0 Assessment of corporate reputation on two companies 3.1 Kia Motor Corporation (KMC) Kia Motor Corporation the oldest Korean automobile manufacturer whose headquarters are based in South Korea was founded in 1944 as Hyungsung Precision Industry, a manufacturer of bicycle parts and steel tubing. In 1951, it was named “Kia industries”. The Kia name is derived from Chinese characters: ‘Ki’ meaning “rise up” and ‘A’ meaning Asia interpreted as “Rising out of Asia”. Kia had humble beginnings…

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    1. Introduction 1.1. Justification of the topic 1.1.1. Academic justification Although, corporate social responsibility (CSR) is not a newly occurring concept it is getting progressively more attention by companies as well as consumers (Barrena Martínez, López Fernández & Romero Fernández, 2016). Nowadays, customers increasingly become aware of social responsible practices and therefore place greater emphasis on their own and with it also on a company’s social responsible actions (Kang & Namkung…

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    Gm Daewoo Case Study

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    Alternatives Option A – Continue to promote the Daewoo brand in Europe The first option was to revitalize the GM Daewoo brand and not to introduce Chevy to Europe. GM Daewoo sold the following models that were already recognized throughout Europe: Matiz, Lancetti, and Kalos. The GM Daewoo brand, which was associated with value, was recognized as an existing strength for GM. It would benefit their global positioning to leverage this reputation. Furthermore, value was a relevant characteristic to…

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    Salt Lake City: Case Study

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    City #1: Salt Lake City Absolute location: 40° 45' N / 111° 53' W The city is located in the northeast corner of the Salt Lake Valley surrounded by the Great Salt Lake to the northwest and the steep Wasatch and Oquirrh mountain ranges on the eastern and south western borders. Salt Lake City has a dry continental climate with hot, dry summers and cold, snowy winters. Its current weather is partly sunny with occasional showers. An example of vegetation in Salt Lake City is sagebrush. It is a…

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    Diesels bad reputation My senior paper is not only the most important paper I have ever written but it is also about something near and dear to my heart, because it is about the bad reputation that diesels have. Owning A diesel, myself I have people that think bad of me as a person because of it or make fun of me. This paper consists of diesels bad reputation and bad name, and their misconception of being underpowered. My paper starts off with the questions that were addressed and researched…

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    During stressful times and situations in life, many people have often found comfort in familiar things and routines. The comforts that people had during troublesome times is what kept them from not completely losing the person they were before the harsh experience. In All the Light We Cannot See by Anthony Doerr, several characters sought comfort in things or situations familiar to them during their stressful experiences during World War II. Many times that distraction was a memory, a tangible…

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