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    In my paper, I decided to observe the online community called IMVU. I saturated myself into this virtual community because I found it to be one of the most unusual communities and unlike anything I have or would do. Throughout this study, I decided to use both a naturalistic and participation observation method. I went to various realistic chat rooms where I listened in on conversations as well as tried to communicate with willing individuals. Through these conversations, I came to the…

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    definitions for the term community. Every person has their own idea about what a community is. Then there is also the distinction between a living community and an online one. Some people argue that there is not such a thing, while others argue that not only is there such a thing as an online community, but it is becoming far more prevalent than a living one. After reading the texts by Michael Brill and Elliot Volkman I now have an understanding of how both Brill and Volkman define community.…

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    Introduction One of the world's largest retailer with presences in 11 countries in Europe and Asia, Tesco, it was founded in 1919 by Jack Cohen from a market stall in London's East End, according to its official Website. Throughout of almost one hundred years, the company has shown its capability to keep that necessary competitiveness to survive and be ahead in a wild and changing market. With regard Financial Report 2016 as well as Strategic Report 2016, they announced a slight increasing in…

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    with online profiles was a nessacery step in allowing the customer to continue to interact with Office Depot products and sales even if we are not on site. When a customer becomes an Office Depot Rewards Member he or she is given a username and a passcode that is a unique identifier and allows them to receive discounts like ten percent back on all ink and paper purchases as well as keeps track of all your account activity like past purchase receipts and gift cards. By placing the order online,…

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    help CanGo Board Members make informed decisions, set and achieve organizational goals. Our report includes SWOT Analysis that is a structured planning method, focused on tactical and strategic management issues. Market research includes analysis of book sales, digital media, and online gaming. Competitive Analysis covers market segments and competitive advantage strategies. Financial Analysis shows CanGo’s ratios, comments on current financial state, and provides recommendations for financial…

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    Shopbot Case Study

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    the merchandise or services. Shopbot(www.shopbot.co.nz/) and Reduto(reduto.co.nz) are the two cybermediaries for home appliances. Web Shopbot is automated strategy that permits customers to effectively hunt down costs and products attributes from online retailers. Some business sector onlookers have anticipated that shopbots will advantage customers to the disadvantage of retailers. Shopbots will profoundly decrease customer search costs, minimize retailer chances to separate their items, and…

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    Segmentation: more focus has been placed on segmentation within digital marketing, in order to target specific markets in both business to business and business to consumer sectors. 2. Influencer marketing: Important nodes are identified within related communities, known as influencers. This is becoming an important concept in digital targeting. It is possible to reach influencers via paid advertising, such as Facebook or Google Ad sense campaigns, or through sophisticated sCRM (social customer…

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    Saas Shopping Cart

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    How SaaS Shopping Cart Software Compares to the Competition So, you’re ready to launch your very own online store? Well, you’re in luck. A wide variety of shopping cart packages exist to meet your business’s needs. In essence, shopping cart software helps your customers add and purchase your products and services on your ecommerce website. This virtual version of a supermarket eases customers’ frustration and saves them time when shopping for items. Moreover, from the business standpoint,…

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    Tenderloin Case Study

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    people of color. (Esri 2010) The Black community represents roughly 10% of the Tenderloin, compared to a citywide representation of 6% or less. Just under half of the neighborhood’s…

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    four, “Communities and Network”, Baym focuses on online interaction and how it occurs, including communities and social network. Throughout this chapter, Baym stresses that the word community does not have one correct definition, but instead introduces five qualities found in both online groups and in many definitions of community creating online contexts. These five qualities include: space, shared practice, shared resources and support, shared identities, and interpersonal relationships.…

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