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Does online shopping cause us to spend more money? : Isn 't it phenomenal how convenient online shopping is? Shoppers can browse through items without deserting the comfort of their own house. The world is being augmented constantly. As the world expands, people are given a broader amount of resources to obtain. A plethora of items are exchanged every minute of the day. For instance, what is scarce in Japan is what is reliable in Canada. Countries are exchanging and selling their resources all…

Strategy #1. Jimmy John’s most important digital marketing tool is their main website. Located at https://www.jimmyjohns.com/, consumers can do anything from looking at the history of the company to ordering food to arrive speedy quick. This strategy falls under the IDENTIFICATION section of the digital marketing pyramid.  Memorability- The website name is the same as the company name. For anybody familiar with Jimmy Johns, this website name will be memorable.  Meaningfulness- The name Jimmy…

Case Question #1 Amazon Inc. can be described as nothing less than a creative, innovative, and entrepreneurial company. These three terms take a role in the definition of management. Amazon has taken over the market in the past few years, leaving various companies such as food and clothing stores in shock. With this company growing at a fast rate one can only assume the employees of Amazon play a significant role in their success. Although, since Amazon has been put in the spotlight in recent…

Obfuscation is the process by which consumers find it normal to provide businesses with private information. This process refers to the ways in which that retailers trick consumers into believing how they are being tracked. However, what they don’t know is there are so many other activities that are tracking, parsing and even categorizing them. Consumers normalize sharing private information because they become comfortable being watched through their phones. In other words, as people have…

games of chance for profit or in simpler words, betting for money. Gambling has long ago become a norm for alternate entertainment throughout the world. This activity is usually played with pokers, slots, roulettes and cards whether in a casino or by online. Gamblers can also be found betting on a sport game. The question is why should we stop gambling? Yes, gambling is one of the shortcuts to get money. Moreover, if the players were professionals, gambling can be a stepping stone for being…

operations in the Netherlands. The company is aware of the fact that many of its competitors have failed in their overseas expansion attempts mainly due to the cultural differences that come into play. By conducting a thorough exploratory research through online articles, journals and ebooks on cultural differences between India and the target country – Netherlands, we have tried to identify important cross cultural issues between the two countries. Further, we supplemented these insights with…

1. Introduction 1) Hook: The comparison of the cryptocurrency and the physical currency has been a topic of interest in the recent times. 2) Research Question: What are the significant differences between cryptocurrency and physical currency that would guide the businesses to choose one over the other in their transactions? Which is the best type of currency in the modern business environment? 3) Thesis Statement: The trend of transactions in different markets is changing rapidly. The primary…

The founder and CEO of Smartix is Vivek Khuller, Smartix is an electronic ticketing system that allows users access to sporting events with a piece of identification. The system functioned by the actual ticket sitting electronically on a computer server. To enter the sporting complex, the user would have to have present a piece of identification to the person at the entrance. They will then type your name in and see if there is a match on the server. If it's a match, you will be allowed to enter…

Wayfair is an online retailer that stocks its virtual shelves with a massive collection of any imaginable essential that a person can think of for the home. Shop here for bargains across the board—from bedroom furniture to appliances. Not only is the site easy to navigate, the filtering process is quick, so shoppers can easily narrow down their choices to find what they are looking for. Wayfair offers: • Fast, free shipping for orders over $49 • A huge database of decorating ideas • New sales…

She was a woman who was considered to be "The Most Beautiful Woman in the World." Hedy Lamar was born on November 9, 1914, in Austria and raised by Jewish parents. She's the inventor of frequently hopping, but was never given a single dime for her invention. Everyone viewed Hedy as an actress and model because she was so beautiful, but no one ever saw her for her ideas. Wifi has changed my life and the lives of others in the most unpredictable ways, plus our generation today too. Whenever you…