Northwest Airlines

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    frameworks presented in the literature of strategic management that will improve the overall performance of the companies better. The first paper discusses the issue of airlines Southwest, and the first successful operation of the company low-cost carrier in the United States of America. Caused two cases the problem is one of the Southwest Airlines experience, which was to some extent linked to the management of the new leadership appointed in 2001. This difficulty is a major change in the…

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    day, more than 700 Southwest Airline Boeing 737s fly 4,000 flights across a network of 98 destinations in the United States and seven additional countries. Southwest Airlines Customer Representatives book, on average, 54,557 reservations daily. The weekly reservations add up to be over 382,948 and 1. 7 million reservations are made monthly. This makes Southwest Airlines one of the most popular choices in flights, especially since Southwest is the only major U.S. airline to offer Bags Fly Free to…

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    entrepreneur overcomes the twin problems of innovation and invention, and works out how to bring the new products or services into the market. So the price of the service or product will be high. Example – in Europe only high income people travel by airline. If barrier to entry is quite high then establish company will protect…

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    SWOT Analysis American Airlines SWOT Analysis American Airlines The SWOT analysis is a widely used tool used to scan the internal and external environment to achieve a systematic approach and support for strategic decision-making (Ebonzo Menga, Lu & Liu, 2015). An organization strengths and weaknesses can be identified by examining internal factors. The opportunities available to the organization and the threats it faces can be determined by examining external factors (Simoneaux & Stroud,…

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    industry in which the analysed case was operating. The analysis reveals the general macro-environmental factors in the airline industry, which have an impact on the firm. These external forces are not controllable by the company, but they strongly affect the decisions, performance and strategies. Political From the year 1993, by the contribution of the European Union, the European airline industry has started to undergo a gradual deregulation. The open skies airport transport agreement is one…

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    Airbus Case Study

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    The financial burdens of $11.9 billion (Esty, Ghemawat, 2001) of the A380 empowered the airlines, because Airbus invested “more than 70% of Airbus total revenue- $17.2 billion- 2000” (Esty, Ghemawat, 2001, p.1) to make the production happen. To draw profit, Airbus had to sell at least 250 planes to break even (Esty, Ghemawat, 2001), where total cost are equal to total revenue. The airline with the most influence on the success or failure of the A380 was Emirates, because they ordered, 140…

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    Easyjet Case Study

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    (the fare is still about the same today). Stelios got the idea for EasyJet from Southwest Airlines in the US, which prospered by introducing a no-frills, low-price service on short haul routes. EasyJet was floated on the London Stock Exchange on 5 November 2000.It is the largest airline of the United Kingdom, by number of passengers carried, operating domestic and international scheduled services . The airline flies to / from 17 airports in the UK , operating on over 600 routes across more than…

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    Profile of Singapore Airlines Singapore Airlines, or SIA, is the national airliner of Singapore which established on the year of 1972. With its home being located at Changi International Airport, according to their website, it currently has direct flight services to more than 60 destinations, 30 different countries worldwide. Singapore Airlines has Scoot, Tigerair and SilkAir as their subsidiaries. Current C.E.O. of Singapore Airlines is Mr. Goh Choon Phong, this Airline aims to become…

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    Understanding Generation Y is the key to keep them in a company, but what should we do to show that we understand them? For the case of Malaysia Airlines (MAS), there are some recommendations to the company in order to improve the retention practice of Generation Y employee. After the sad incident happened, all the cabin crew have trauma to work in a plane. In order to keep cabin crews’ and other employees’ loyalty to work with MAS, the company have to show the sincerity to make some changes in…

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    After Vodafone and Telecom Albania (formerly AMC) operated on the market for more than a decade, operating at high prices and high profits, the competition was added to the entry of Eagle Mobile (which is part of Albtelecom today) started its activity in 2001 and later on Plus Communication in June 2009. This led to a boosting of the competition between operators and the decline in profits but was accompanied by significant price cuts for consumers. AMC is present in the Albanian market since…

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