Nike, Inc.

Bruce Levenson is a former NBA team owner and a humanitarian as well as a businessman. Mr. Levenson was born in Washington, D.C. and raised in Maryland. He went to college in St. Louis at Washington University followed by American University for law school. He worked for the Washington star while he took law courses at night. He is one of the founders of the UCG that is United Communications Group. He and Ed Peskowitz formed this company in 1977. UCG is a business info company that focuses on…

As if Apple needed the money, Tim Cook is about to add yet another billion-dollar business to the company's war chest. Apple Music now has 15 million subscribers, Cook announced at a Wall Street Journal technology conference in Laguna Beach, California, on Monday evening. Of those 15 million, 6.5 million are paying customers (the other 8.5 million are still on Apple's free three-month trial). Subscribers pay Apple $10 a month for access to unlimited streaming music. Do the math: 6.5 million…

My Passion: Photography One of my many passions is photography. I enjoy photographing various things. Nature, people, cars, or just random objects. I’m very interested in the world, having a way to capture a glance of it for a second means a lot to me. I like simplicity in things and finding ways to express myself. I love to take pictures of things that mean the most to me in my life or that, I believe, are just aesthetically pleasing, beautiful to the eye. I don’t own a professional camera,…

In 1874, a man named Major Walter Wingfield earned the rights to the game of Tennis, including the rules and all of the equipment that went along with it. As soon as he gained the rights to tennis, the first tennis court was built in the United States, paving the way for tennis to become popular in many other countries including China, Canada and Russia. At this time, and as time passed for quite a few years, the racket did not undergo many changes and it stayed wooden for approximately one…

Joseph Licklider Joseph Licklider had a very full life he was very happy and also very energetic; He was born and raised in St. Louis Missouri. Lick got married on January 20, 1945 to a beautiful woman named Alberta Louise. They also had a lot of family for instance Tracy Robnett Licklider of Cambridge and Linda Licklider Smith of Arlington; his grandchildren, Allison R. Smith and Zachary Licklider; his daughter-in-law, Janani Licklider, and his son-in-law, Dr. Lorne A. Smith. But he sadly died…

The threat of entrants to Kroger’s market is low, being that Kroger competes in multiple markets. Maintaining 2,796 grocery retail stores in 35 states, 787 convenience stores in 19 states, 324 fine jewelry stores, 38 food production or manufacturing facilities, 1,439 fuel centers and 2,253 pharmacies helping them to stay competitive in multiple lines of business. Kroger uses multiple store models such as combination, multi-department, marketplace and price impact warehouse stores (FactBook 2015…

In the article “An Ode to the User-Friendly Pencil”, Laing uses irony to illustrate that he prefers pencil more than computers because pencil has its own maintenance and simplicity. At the beginning of the article, Ling mentions the only modern technology he knows is “frozen waffles” (Laing 1). Frozen waffles are not considered to be a technology, it’s more like a common knowledge. The author uses a ironic way to show that he lacks the knowledge of advanced technology. Then the author talks…

Finding time capsule in the United States, will help you know the history of the past. Some people think the United States is the most powerful and technological country in this world. Finding a time capsule will help one understand what technology was used in the past in the United States. A time capsule is a way to preserve documents on paper without them rotting away. The time capsule will store the history for future generations to know what items existed in the past of the United States.…

images and product appeals. There is no doubt that a high-quality product is essential, but we had better not neglect that an outstanding advertisement can make the brand image and the plot easily etched in people’s minds. On January 22th in 1984, Apple Inc. aired an astonishing commercial only once, during the Super Bowl XVIII transmitted live by CBS, yet a heated discussion followed. Not only were three main networks: ABC, CBS, and NBC talking about this commercial, but over fifty channels,…

This study is a content analysis of the Dunkin' Donuts “America Runs on Dunkin” campaign. This study will focus on the role of humor in television advertisements of this particular Dunkin' Donuts campaign to find out how humor is used to shape the image of Dunkin' Donuts coffee. Humor is one of the most frequently used techniques in modern advertising. It is estimated in Markiewicz's research in 1974 that the humor usage in television and radio advertising is as high as 42% (407). Speck in 1991…