Nike, Inc.

Phil Knight is a co-founder of Nike and has been the chairman of the company for almost 50 years he first started making shoes and selling them out of the trunk of his car and now Nike is the most popular brand shoe and with a net worth of “22.3 billion dollars and Knight is the 43rd richest man in the world.” (forbes) Milton Hershey was the founder of Hershey’s chocolate and “built the Lancaster caramel company and when the company shut down he made is first chocolate bar” and also…

signed an unbelievably large 25 million dollar deal with the Chicago Bulls. The same year Michael signed $2.5 million dollar agreement [plus royalties of course] with the globally famous shoe brand Nike to produce a new shoe brand. Yet, it was clear this NBA rookie was a star, it was still a risky move by Nike. Boy did it pay off. The Air Jordans erupted into more than a mere basketball shoe, it now is a sign of popularity in school halls all across the world. As well as the mom's worst…

In 1985, Peter Moore created the Air Jordan I design for Michael Jordan, which went on to become the most iconic and popular design out of all the Air Jordan models. The concept was brought into being at the Nike Headquarters in Beaverton, Oregon. Since, the original release of the 1985 model, the Air Jordan I has been modeled in numerous colorways and low and mid versions of the original high top shoe. Although, the shoe comes in a variety of styles, it is rarely seen having a collaboration.…

Individual Assignment Part I: According to the data of Nike, Inc. and Timberland Bancorp, Inc. from December 2008 to December 2013 showed by the attached excel, the annualized expected return, standard deviation and correlation of the two stocks are calculated and revealed. Using the result of the closing price minus the opening price to divide by the opening price can figure out the monthly returns during the 5 years in order to obtain the average monthly return. Then, the average monthly…

Nike, Inc. has traditionally been a brand suited for competitive athletes, with its origins rooted in selling athletic shoes, but eventually expanding to sell clothing and gear to athletes and non-athletes alike. Nike campaigns to reach its wide-ranged audience by sponsoring globally eminent athletes such as Lance Armstrong. Despite that cyclist are in the minority in sports, the campaigns involving Lance Armstrong have been persuasive, proving that though a viewer may not have direct athletic…

Nike History “We wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up making wing tips or sponsoring the next Rolling Stones world tour.” -Phil Knight ("Phil Knight Quotes") Nike, a popular athletic shoe company, began small and slowly grew. The progression of shoes has definitely changed over the years and is still proceeding to do so. Nike is a well established shoe company; and the origin and advancement of their shoes brought…

Uggs have been around for over seventeen years and has sold fifteen million dollars worth of clothes and shoes. They’re clothes and boots are very comfortable and keep you warm during winter, spring and fall. The UGGs company started in 1960 by Brian Smith and Doug Jensen in California. In 1970 some UGG boots were initially used by surfers, they eventually became popular in the United States and United Kingdom for both men and women in 1990 and 2000’s. The boots originated in Australia and New…

Often times there is a revolutionary idea that ushers in a new wave of thinking and trends that impact many generations to come. Run DMC had one of these revolutionary ideas during the conception, production and later marketing based on his song My Adidas. The piece discusses the many ways Run DMC sports his sneakers. In his song, Run DMC personifies the shoes to a best friend status. Through lyrics like “Now/Me and my Adidas do the illest things/We like to stomp out pimps with diamond rings,”…

The Company that I chose is Nike. It was founded on January 25, 1964.Created by Phil Knight. The brand is Air Jordan introduced in 1984 by Michael Jordan the basketball player. Jordan is one of the most marketed sports figures in history. MJ came out whit his first pair if Air Jordan’s in 1985. I decide to talk about the Product Nike because I’m formula with the Brand. The company is using an adaptive approach they treat each county as a separate market. It target’s the…

It all began in middle school, a place for evolving, happy-go-lucky students like me. Inside of my particular school district, there was a peculiar love for high-end sports footwear. Having the best looking sneakers was every kid’s ambition, and it even sparked the yearning inside of me as well. I bought my first sneakers, the Air Jordan Five, with the cash I earned from chores and all those strenuous cuts from my daily lunch money. As I wore my shoes, people began to notice that I too owned…