I. EXECUTIVE SUMMARY The Strategic Management paper focused on the problems that Universal Robina Corporation is currently facing and will have in the future. The paper analyzed the comparison of Universal Robina Corporation to its closest competitors. It aims to create strategies for the company to maintain the strong image and its strong financial condition. It will serve as a guide for the company about the factors that they need to take into consideration for the coming years. With the…
I chose to do my rhetorical analysis on how esports have a potential to be featured in the 2024 Olympics because videogames are a big form of entertainment across the world and are played by millions of people. According to the Entertainment Software Association a report was made in 2015 stating that more than 150 million Americans play video games and that forty two percent of Americans play video games regularly, or at least three hours per week. I also chose this topic because I’ve been…
Marketing Strategy According to the analysis and evaluation of current Nike’s status in the market, the corporation is at maturity stage and the brand awareness of Jordan Brand is strong. In this stage, there are more rivals from new entrants and existent entries. Hence, to defend the market share and broadening product life cycle, Jordan Brand expects to establish channel differentiation and enhance its reputation to capture more loyalty consumers in the world. Product Strategy The Jordan…
Elon Musk, CEO and owner of Tesla Motors, Inc., and leader in electric vehicles is faced with much opposition from other competitors in the automotive industry. As the industry began to fluctuate, cost to operate in the U.S increased for production, infrastructure, technology, and manufacturing. For Musk, this became a huge problem when coming up against such large automakers. Therefore, he made the decision to manufacture his brand abroad. It was vital for this innovator to reposition the…
reality television. People of all ages and backgrounds tune in to watch their favorite "reality" television show. Television companies and producers capitalize off of this interest and try to pitch the show that will gain the most viewers and highest ratings. Unfortunately, this ploy turns reality television into unrealistic, dramatic, manipulated situations. Those behind the scenes benefit, but to viewers, especially the young naïve ones, this tactic can be detrimental to their view of reality.…
In the article "In taking on Jorge Ramos, Donald Trump May Have Tussled with the Wrong Media Star" by Christine Mai-Duc of the Los Angeles times, the author discusses the validity of Jorge Ramos as an influence on the Latino voting power after a press conference where Republican presidential candidate Donald Trump told Univision anchor Jorge Ramos to "go back to Univision" and the anchor was escorted out. The author uses logos, ethos, and pathos to argue her position on immigration and the value…
are on the major networks. The track and field events held in the U.S such as the Millrose Games and the NCAA track and field championship are broadcasted by ESPN, who are only available to 82% of households with a television. According to the Nielsen ratings, track meets on cable and are in the U.S are viewed by about 500,000 people which is a low for track and field. The international events that are on NBC are viewed by an average of 1,000,000 people which still a low considering the…
How was the shift in entertainment perceived by the public? In simplest terms, “Gangbusters” was a shock to many. This essay will describe how the public reacted in three ways; the first would be how the show affected the public and what were the common reactions that people had. This will also focus in on how children reacted. How did adults view the show? Did they believe it to be beneficial for children or did they find it troubling to support. Thirdly, I will also explore how the show was…
1. What are two major advantages of globalization? (2 points) The two major advantages of globalization are maximizing technological advantages and accessing the global market. First, companies that depend on technology can use it to enhance their products. An example is Netflix which is able to improve its product portfolio due to technology. Second, companies are no longer limited to domestic markets as they can access the global market. For instance, Netflix is one of the fastest-moving and…
The transformation of television over the past century has been a noteworthy for researchers, broadcast companies, advertisers and viewers to watch. Watching television is an ingrained routine such as household activities like cleaning or cooking No longer known as a ‘box’ that families would surround to watch a program, it has cultivated new forms of interactions, viewer engagement, and technologies. Social television “refers to real time communication and interactivity involving shows on…