New Public Management

consumer? Acute care hospitals utilizes a “dual pyramid” organizational structure, which indicates that the “managerial and PSO hierarchies” are situated “side by side” (Longest & Darr, 2008, p. 79). Within the organization of an acute care hospital, management occurs on multiple levels with to top being the CEO. Within the many different departments that are found within acute care hospitals, these managers are accountable for the employees who work for them. Those department managers are…

allow physicians to provide care and monitor their clients while at a distant location, using the latest technologies. According to the Center for Connected Health Policy, telehealth is described as a collection of methods for improving health care, public health, and the support of health education delivery using telecommunication technologies. The same article continues to elaborate on the four distinct applications…

Two years ago, I was writing a Statement of Purpose for my application to the Master of Public Administration (MPA) program with a concentration in Healthcare Administration, revealing my failures, and most significantly, that I felt I lost my passion and didn’t know where to start. I also conceded that I was relatively unaware of the field of public administration (PA). Little did I know, examining PA theories would enable me to connect the final dots in the big picture of my life, where I came…

Group Project #6. Impact of the role of the Public Health Nurse with interdisciplinary teams Public health nurses practice in various settings with the focus of care usually pertaining to high risk populations such as aids patients, the elderly, children, the disabled and the poor. “Interdisciplinary collaboration was essential to the team’s community mobilization efforts. This organizational innovation was associated with developing a more participatory organizational climate, increasing…

independence, and healthy levels of scepticism. This symbiotic relationship informs the general public of significant issues, and, theoretically, safeguards against power or influence corrupting either of these institutions. Politicians rely on the media to relay their policies, values, and actions, to wider audiences, while the media need this information to fulfil their fourth estate role, and convey engaging news. Nevertheless, the messages and information politicians convey, and the media’s…

To coordinate marketing communication, there are four parts. 1.) The planning and execution of diverse communication tools, for instance, advertising, sales promotion, public relations, and direct mail, 2.) Assign the role of communications to one individual, 3.) Makes sure that the numerous factors of a communication program consist of objectives, such as strengthening the positioning strategy or attracting to a certain advantage, and 4.) Placing attention on a key communication message. Each…

the only country in Europe which allows public hospitals to provide private healthcare. The book presents evidence which shows that cost savings or better quality healthcare does not result from this system which is heavily based on a ‘private…

1980s, Lauterbor put forward 4Cs marketing theory based on consumer demand, structure is: customer, cost, convenience and communication. And with the fierce market competition, the speed of development of communication is getting faster and faster, a new marketing strategy - network promotion has appeared. John P. Hayes and Mark Butlerin (2001) in their book Network Marketing for Dummies pointed out that the network is a way to look for target customers, triggering the desire to buy marketing…

There is seriously a new iPhone out every couple months. Technology and the way the world works constantly gives us new environments. “That said, the changes in education…” according to David Leonhardt in his article from the New York Times, “are not nearly large enough to counteract the forces pushing in the other direction.” Although the school systems are tyring to propel…

Approximately five hundred miles along the Texas-New Mexico- Chihuahua boundary. “ This region is a part of the Chihuahua Desert ecosystem that primarily comprises of arid to semi-arid biotic communities and is home to the second largest metropolitan area along the U.S.-Mexico Border known as the Paso…