National Mall

Have you ever compared your hometown with any of the other cities that you may have ever been to? If not, than what things can you think about that are similar and different in your hometown and other city you are comparing with? In the same way I am going to compare my hometown with the city where I am living currently. These cities are different and similar form each other in various ways but there are three main factors that distinguish Houston from my hometown (Lahore) such as, costs of…

There was a time when my mother used to go to the grocery for her regular household items and I used to go to tailor for my best Christmas attire or carpenter for my cabinet. But since last few years, things have changed drastically for the retail outlets around us. Tons and tons of retail outlets are mushrooming generating hundreds of choice even for a 10-year-old. You will now be surprised to find your kid using your handheld device to track his favorite toy car in the retail. And this credit…

Jacobs mentions that long distances affect the urban vitality. The effect of self-isolating streets about the economy has an impact equally inhibitory. Once one offers long distances to the resident and this one has no choice, usually, it performs its activities in the surroundings once a day, at the most, twice, due to the absence of physical comfort in its displacement. On this case, mainly for senior and disabled people. Likewise, retailers and service providers usually settle in busy streets…

the retail chain Target is opening small stores in urban city in order to attract younger people, this move can be a great way to send these people to a larger Target place in suburban malls for larger shipping strips. For the residential, it can be diversified into two categorizes, which are single family and multifamily. Single family home can be detached or cluster development, detached home in real estate refers to a home has their own unit without sharing any walls with another space,…

Everyone knows you’re not supposed to judge a book by its cover, but for many businesses, that’s often just what customers do. Luckily for Cincinnati area shops, there’s FASTSIGNS® of Colerain—the one stop shop for long-lasting banners, office signs, and window decals to help keep storefronts looking sharp and attention grabbing. Adding visual elements to your business is a great way to show off or refresh your brand. From large banners and vinyl signs to hang outside during a grand opening, to…

of a plot of land, but also encourages shoppers themselves to walk around more, see more and shop more. Suddenly, the 1st floor isn’t anymore special than the 4th floor, they’re all easily accessible (Figure 29,30). “The challenge of this type of mall is to overcome the natural tendency of shoppers to move horizontally and encourage shoppers to move upwards and downwards” .” In fact, Escalators are an upgrade of The Long Stairs ! Remember that long flight of stairs; that…

First Shopper – Demographics At 10:33am, I observed the first consumer to walk into Christoper and Co. He was a white male, aged 20-29 (Generation Y). He was dressed casually in dark wash jeans, button down shirt and sneakers. Social status, is difficult to classify, though, based on his appearance, he looked as though he belonged to the middle class and was most likely a unieristy student or young professional. This consumer spent most of his time in the store looking at the watches. The sales…

setting would be the mall, due to the fact that people from many different races, ethnicities, and backgrounds tend to be present on any given day. I observed people mainly near Barnes and Noble and Starbucks, however, I also examined people walking about the mall in general. To narrow the scope of my observation, I decided to focus on a number of interconnected themes: gender roles, race, ethnicity, and kinship. Gender roles is a major theme found not only in the mall, but in the grocery…

As a member of the management team for a successful high-end adult clothing and accessories retailer, there is much that I would have to consider before launching an exclusive line of high-end children’s clothing. For starters, I would have to conduct research about internal factors, such as social and cultural factors. My market research would have several focuses. For starters, I should examine my current customers and the characteristics that affect them. One of the major concentrations of…

The department store was laid out very simple and was easy to navigate. Macy’s had a racetrack layout, as it is a major loop around the store and exposing more of the merchandise to the customers. It is almost a circle and it entice impulse buying, yet it controls traffic. Next, Macy’s has both permanent and temporary signage that were placed exterior and interior of the store. The permanent signage was the Macy’s logo that was in the outside of the store to clearly indicate where they are even…