National Initiatives and Policies Against Discrimination Essay

that the company is gaining on its competitor. Conclusions from Market Share Analysis: • The assumption that outside forces affect all companies in the same way is often not true. • The assumption that a company’s performance should be judged against the average performance of all companies is not always valid. • If a new firm enters the industry, then every existing firms market share might fall. Share loss depends on the degree to which the new firm hits the company’s specific…