Myth of Er

The fabliau genre has been a long-standing tradition in medieval writing. However, because of the reoccurring characteristics of the fabliau, it is a genre that is viewed as one-sided. Because of this, the fabliau genre is most often compared to and associated with the courtly love genre of writing during that time. Writers and poets of similar professional standing wrote both genres and both styles of writing were intended to be read by a similar audience. French writers in both genres…

Every Sunday evening in late fall, I find myself curled up on the couch, eagerly anticipating Carrie Underwood to belt out her famous line. “I’ve been waiting all day for Sunday Night!” booms from our living room television, signaling the start of the National Football Leagues weekly broadcast. Sunday Night Football is the way my family ends every week. What is better than eating a warm, home cooked meal while watching the highly anticipated game? “Geno needs to get his act together before Pete…

Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…

He turned a little sideways in his chair to drink his mug of coffee. At the table on his left the man with the strident voice was still talking remorselessly away. A young woman who was perhaps his secretary, and who was sitting with her back to Winston, was listening to him and seemed to be eagerly agreeing with everything that he said. From time to time Winston caught some such remark as 'I think you're so right, I do so agree with you', uttered in a youthful and rather silly feminine voice.…