MCI Inc.

The Malcolm Baldrige National Quality Award is awarded to those U.S. organizations for performance excellence in education, business, health care, and non-profits. The award goes to those organizations who have demonstrated effective and efficient operations, and continuous improvement in the delivery of products or services. Congress named this award after Malcolm Baldrige, who was Secretary of Commerce from 1981 until 1987. The award was due to Mr. Baldrige implementing the quality improvement…

The product that I ‘am going to talk about is Converse also known as All Stars, “Chucks”. Personally I have been wearing converse for a while now. I love how I bring out the style of them. I like the verity of colors and the different designs I can choose from. My favorite thing about these shoes is the colors because I am fascinated by all of them. It makes my wardrobe much easier when I have multiple colors of shoes to choose from. I enjoy mixing and matching cute little outfits that will go…

The company Nike created one of the most known ads ever created in history. The slogan Just do it was issued in 1988 which was seen everywhere. Today it’s shown from billboards, television to social media like Facebook, Twitter, and so on. The background information about the three famous words was surprisingly inspired by a murderer named Gary Gilmore. Gilmore was charged for robbery and the murders of two men. He was executed by a firing squad before his death, “They asked him if he had any…

Nike released this Air Jordan advertisement in 1988 along with their third line of Michael Jordan’s signature shoe, the Air Jordan III. This is during Jordan’s 4th season in the NBA, which some consider to be his breakout year, and Nike and Jordan’s brand awareness would’ve been very high at this time. Along with the superstar Jordan, Nike paired him with another celebrity, Spike Lee. His character in his movie “She’s Gotta Have It”, Mars Blackmon, is an eccentric resident of Brooklyn with an…

Efficiency - enhancing practices that Nike is pursuing are as following: a) Economies of scale – defined as “reduction in unit costs attributed to a large output” (Hill, Jones & Schilling 2015, p.119). Nike is the single largest producer of athletic footwear and apparel. This allows Nike, through the large scale of outputs, to achieve a large cost advantages over its competition. b) Learning effects – defined as “cost saving that come from learning by doing” (Hill, Jones & Schilling 2015,…

000. The slogan “Just Do It” was inspired by a serial killer named Gary Gilmore, who right before he was executed said, “lets do it” (businessinsider.com). Nike was initially operated for Asics; the Japanese shoemaker however officially became Nike Inc. in 1971 and opened its fist store in Santa Monica, California in the year of 1966. The company introduced its brand of shoes in 1972 and by 1980 the brand reached a 50% market share in the United States shoe market while officially becoming a…

suppliers for producing Nike footwear. Out of 115 factories, China has 29 factories, controlling 25 % of total Nike factories. Second, Vietnam with 23 factories, making up 20 % of total factories in Nike. Lastly, Indonesia with 16 factories (Nike, Inc., 2016). Further, the design of the basketball sneaker requires the use of specific raw materials. According to Cole (2015), all Nike footwear regardless of athletic footwear or casual footwear is made up of six essential components. The…

The idea for Under Armour was born on the football field, and it has become one of the leading companies in the industry. The man behind this industry changing idea was Kevin Plank, a 23-year-old former University of Maryland special teams captain. A simple idea changed the way athletes dress forever. Being on the football team meant you were sweating continuously and Plank became tired of changing his old cotton shirts over and over again. Knowing that there simply had to be something better,…

Cristiano Ronaldo is a Portuguese footballer and entrepreneur. His net worth is $280 million. How he made it Soccer Cristiano Ronaldo currently plays as a winger or striker for Real Madrid. He has also been playing for the Portugal National Team until 2015, when he was released. He helped the team to secure their qualification for the Euro 2016 tournament in summer. He joined Real Madrid after a transfer from Manchester United in 2009. The transfer fee was $132 million, making him the most…

INTRODUCTION Company Profile: Nike, Inc. or Nike as it is known worldwide is an American multinational corporation that was founded 52 years ago by Bill Bowerman and Phil Knight. The company was launched with the name of Blue Ribbon Sports and was renamed as Nike, Inc. in the year 1971. The name of the company was changed to opt for a name that was more powerful and appealing. The name Nike was chosen from the name of a Greek goddess of victory. The company has products under its own brand name…