Master of Business Administration

Benefits of direct marketing: Buyers • Home shopping- fun, convenient and hassle free, time saving, larger variety. • Comparative shopping possible- browsing through online catalogues. • Somebody else other than buyer can order goods. • Business customers- learn about new products & services- time saved in meeting sales people. Sellers • Buy mailing lists- any group : left handed, overweight, millionaires • Personalize and customize the messages- build continuous relationship with…

about them no matter what they were putting them through. This is what a lot of people want to hear, that they are loved and that someone cares about them. They do not realise what they are getting themselves into. They may even willingly enter the business just to feel loved, but later on they all regret their…

Neither Dale Carnegie nor the publishers, Simon and Schuster, anticipated more than this modest sale. To their amazement, the book became an overnight sensation, and edition after edition rolled off the presses to keep up with the increasing public demand. Now to Win Friends and InfEuence People took its place in publishing history as one of the all-time international best-sellers. It touched a nerve and filled a human need that was more than a faddish phenomenon of post-Depression days, as…

2. INTRODUCTION- LIFE AND WORKS OF EDGAR ALLAN POE Edgar Allan Poe represent the first great literary generation of United States of America, this was the Romantic period in American literature. The Romantic outlook in case of novels was expressed in the form of romance but romances were not love stories. The protagonists of the American romance were generally haunted, alienated individuals. The isolated and alienated characters in the tales written by Poe were unknown and mysterious…

However, the large drop in PalmKid’s contribution margin per unit combined with a decrease in the actual number of PalmPro units sold as well as a drop in the actual contribution margin per unit below budget, led to the total contribution margin being much lower than budgeted. Other factors could be discussed here––for example, it seems that the PalmKid did not achieve much success with a three digit price point––selling price was budgeted at $149 but dropped to $102. At the same time,…

Mediation has become a very important and viable alternative to adjudication and arbitration in the legal system (labor disputes, family, business, and commercial disputes). In some countries and states we find laws of mandatory mediation, as a way to encourage the parties to the dispute to use the mediation process as a preferred way to resolve disputes. Unlike the process of facilitation…

CHAPTER 1 INTRODUCTION 1.1 Background of the Study Sialkot Sports industry is an entrepreneurship capital of Pakistan and its unique craftsmanship is a hallmark of this region. It has a fabulous contribution in the development of our economy because almost all the manufacturing if this industry is being exported. Our economists believe that this industry is a nucleus of cottage industry and it is a beautiful role model for rest of the country. Made in Sialkot, Brazuca…

Introduction “Selma,” I think while meaning well, is another piece of counter revolutionary, ruling class propaganda. It is like a “how not to manual” in how not to make revolution, then and now. I was an activist in the days in question in this movie and all the thousands of revolutionary voices that were raised, back in the day, are more thoroughly crushed in this film than all the might of U.S. imperialist military, police, intelligence and public opinion creating machines…

Both were members of Washington"'"s cabinet¡ªJefferson was secretary of state and Hamilton was secretary of treasury. Hamilton was somber and haggard, a mood unlike his personality. The reason for this mood was because his financial plan for recovery of public credit was trapped in congressional gridlock. Congressman James Madison managed to block its approval based on the key point of assumption. Assumption is when state debts are assumed by the federal government. Hamilton thought that if…

All praise to Allah for His guidance towards straight path. He is the only One who gives protection and guides to the believers. Peace and blessing to Prophet Muhammad as a Messenger of Allah, a compassionate, saviour and guider to right path. He is an icon for human race to emulate. Ever since the advent of Islam to this world, Islam faced many challenges from its foes, that is, the disbelievers. The disbelievers want to extinguish Islam and its foundation from this world. However, Allah will…