Markov chain

Even though Bulgaria noted a growth in number of accomodation establishments and bed capacity from 2000 till 2013, still less than 5% of all accomodation properties is affiliated to a hotel chain . Study say, that more appropriate, for Bulgarian market, is any other form of affiliation accept franchise and marketing consortium, because they do not proved them enough operational control. But in order to help hotel market in this area, franchising…

Social Media Management The Need for Social Media Engagement Purpose of the article The main aim of the following paper is to evaluate the significance of engagement in social media management. The article will outline various principles that are to be applied in the hospitality industry in term of managing social media. The paper will first identify the core principles, second determine relevant theories, and finally to establish how engagement have contributed to effective social media…

Real World Negotiations – A Reflection Before this exercise, I took for granted that negotiations happen almost every day, everywhere in our day-to-day lives. The image I associated negotiation with was one in a formal setting, with men and women in their suits negotiating a business deal, a multinational treaty, etc. Two of the in-class negotiating exercises helped affirmed this image of formality to a degree and gave me a rose-tinted view of negotiations. It wasn't until I negotiated in the…

The purpose of this essay is to compare the rooms marketing of two 5-star accommodation properties web-based marketing of their room’s product and service. This essay will brief about the property’s philosophy and brand values, the property’s target market, guest expectation regarding Room Division products and services, tangible and intangible elements of Rooms Division and decide and justify which property has the best official website to tempt guest. The Rooms Division consists of two…

the classic characters and story lines. Additionally, Marriott is another key player within the hospitality industry. The Marriott name is synonymous with the hospitality and hotel industry as it has been an industry leader for more than 90 years. The Marriott history started off differently than you might expect as they initially franchised a root beer stand and continued to expand until the historic shift to the hotel industry in 1957. Even from its beginning, Marriott has been…

Definition The definitions of a physical unique hotel may be different, but what they all have in common, is that they are either placed a uniquely beautiful place, or the building itself is unique. Physically unique hotel is a hotel which appears differently than the others and it makes it interesting and original. People can say at first glimpse that it is a physical unique hotel. There were special efforts put in the idea of the appearance and the process of building it was different (for…

offers. The loyalty point system can also be integrated into the rest of the Disneyland hotels in different cities. This would increase the global access as individuals would be encouraged to stay within the hotel and utilize the services when they are in Hong Kong. This integration would increase the market for the hotel through maximization on the potential, global travelers who might have experienced the Disney experience within a different location. The discounts which the hotel currently…

The Landmark London is among the most popular 5 star hotels in London, England . The factor that distinguishes this hotel from other Luxurious London hotels is it’s uniqueness , atmosphere and approach to their little segment of the industry . Their hotel is combined with the fine British sophistication and grandeur facilities including a spa and health club , conference rooms , restaurants and bars and a gymnasium . All of these proving to be enjoyed by the upmarket modern day traveller .…

The Genting Group was established in 1965 by the late Tan Sri Dr. Lim Goh Tong with the development of a beautiful Highland Resort in Malaysia called Resorts World Genting (formerly known as Genting Highlands Resorts) in Malaysia. Located 2000 meters above sea level and 58 kilometers from Kuala Lumpur, Genting World Resort is one of the world's leading integrated entertainment resorts, attracting 19.5 million tourists to visit in. Under the leadership of Tan Sri Lim Kok Thay, Genting Group…

Wellcome Mr. Indika, Thanks for taking your time to meet us and please take a sit, Let me introduce myself and other gentlemen’s in the room, I’m Ranga Thushara F&B Director for Pullman Hotel, next to me Mr. Nishan Silva the General Manager of the hotel and the other gentlemen is the Hotel Mnanager Mr. Reda Zerrouk, I guess that you may know about our hotel and the role which you going to accept, let me introduce a little bit, Pullman Deira is a five star city Hotel which belongs to Accor…