LinkedIn

Master Your Linkedin Profile in 5 Simple Steps Creating a good LinkedIn profile isn’t rocket science. In many cases, the most valuable addition to your LinkedIn is your time. It makes sense that the more time you invest in making your profile better, then the better it will become. You may have the occasional misfire, but so long as you are improving and perfecting your profile on a regular basis, you are mastering your LinkedIn profile. Step 1. Take a professional photo It goes without…

Probably the biggest advantage of advertising on Linkedin is a very detailed targeting. I targeted our sponsored content only on SEO job titles and specific countries. I also picked out particular groups to influence the right people. Advertising on Linkedin isn’t a cheap way to promote content on social media. I reached the amount of $3.05 avg. CPC and $33.07 avg. CPM. I got lucky and used two or three…

Professional’ Van Heusen engages with fashionable professionals with an innovative LinkedIn marketing campaign “We have been making the workspace more fashionable. Last season we redefined formals with the launch of X-Lifestyle, a range of formals that lend an edgy, stylish and powerful persona to the whole concept of what one should wear to work. This season we wanted to take the same further and we thought LinkedIn would be a good fit for us to take on this mantle. The brand looks at the…

two-way communication which enhanced his personal and firms image while making quality connections. To further strengthen his LinkedIn homepage he sought out associates from every line item of his experience with a request of recommendation. With the help of Slide Share and WordPress he was able to display his expertise. In addition, he incorporated…

suppliers are the professionals themselves as they are creating the global network which LinkedIn is leveraging in its business. While it might seem that LinkedIn has a high dependency on this network, it was more so in its initial years. Now that the critical mass has been attained, this dependency doesn’t exist anymore. Professionals have realized that it is in their own interest to build and grow their network on LinkedIn. This long term career interest of the professionals is driving the…

media feed through its website. Further information can be found through Lockheed’s LinkedIn, Twitter, and Facebook pages. Lockheed has a general goal of strengthening their company image through social media. However, they use different social media platforms to promote different topics. LinkedIn Lockheed uses LinkedIn to provide company updates and information about their services to users. Most of Lockheed’s LinkedIn posts are about innovative technology…

Facebook, You-tube and LinkedIn. These different social media outlets have been chosen to illustrate the dissimilarities that relate to different social media platform trends (Palmer, Jacobson, and Curren…

health and wellness to all Arizona residents (LinkedIn, n.d.). The Arizona Department of Health Services provides this service by education, community health and prevention programs, prevention and health preparedness, safety, licensing and certification, mental and behavioral health, vital records and health data evaluation (LinkedIn, n.d.). Arizona Department of Health Services is a government run and funded organization with 1001-5000 employees. LinkedIn is currently their most followed…

intelligence and market research” (Langavel & Vanmathi 349). Although Arch Grants had been effectively maintaining its presence on Facebook, Twitter, and Google Ads, the same could not be said for LinkedIn and Instagram. Thus, in order for Arch Grants to better market its message, we decided that expanding both its LinkedIn and its Instagram usage would not only accomplish this purpose, but would also be relatively costless to…

A survey powered by SurveyMonkey and distributed to 60 individuals through Facebook, Twitter, LinkedIn, and personal emails. The survey targeted Democrats, Republicans, Independents, working professionals, and community friends on social media. Republicans and independents dominate Facebook while Democrats are likely to use Twitter to engage in political conversation. Working professionals use LinkedIn, and family and friends received emails to participate in the survey.…