German automobile group, which produces a wide range of cars, vans, motorcycles, and trucks. The company's headquarters is located in Wolfsburg, Germany. In 1934 there was a meeting in Berlin between Jacob Berlin - the commercial director of Daimler-Benz - and the new Chancellor of Germany Adolf Hitler. Adolf came up with an idea of creating the "people's car" that would be reliable, sturdy and affordable. One year after this meeting, the team had a finished product, thanks to designer Ferdinand…
Certified Preowned BMWs offer outstanding value for the money. Individuals who choose to buy this type of car from one of the luxury car dealerships in Concord find they get an amazing late model vehicle at an incredible price. Furthermore, these vehicles come with low mileage and a comprehensive warranty, thus drivers can feel confident every time they get behind the wheel. Anyone who has yet to consider buying a certified preowned vehicle should do so today, as they may be missing out on a…
Nissan Pick up trucks remain in high demand, and it is easy to see why. With several models to choose from, every driver should be able to find the vehicle that fulfills their demands. Following are the major features of the three different trucks. Frontier The Nissan Frontier is the most affordable truck in America today, Drivers find there are a number of trim levels to choose from, including the S base model and the Pro-4X crew cab. The S model offers 152 horsepower and gets 19 miles per…
The new Mercedes-AMG GLC 63 has been spotted on mule testing recently almost undisguised. This trim is going to join compact SUV competition on auto market. Even though the details are not complete yet, there are several changes found on the tested vehicle. Here is the update on it. Power and Specs Under that long hood, the SUV will be empowered by twin turbocharged V8 4.0 liter engine that produces up to 503 hp of power output with 516 lb-ft of torque performance. Obviously, there is no…
No other car turns heads and creates excitement as much as a Rolls-Royce. They are a rare sight on the roads, but they are out there, and in ever increasing numbers. The sale of these prestigious super-luxury vehicles has been growing steadily: Rolls-Royce Motor Cars reports record sales during the last year. Mr. Rolls and Mr. Royce The hundred-year history of Rolls-Royce exerts the same fascination as the car itself. Charles Rolls was a wealthy young aristocrat who developed a love for…
automobile industry as being Mercedes-Benz, BMW, and Audi. Industry Strategy The premium automobile industry utilizes a global standardized strategy. Upon research into the matter we have discovered that all three German automobile companies manufacture, sell, advertise, and market in different countries around the world. We believe these manufactures have chosen this strategy to reap the maximum benefits from low cost advantages. For example Mercedes Benz which is part of Daimler AG has its…
BMW: The Ultimate Driving Machine BMW produces vehicles that exceed the average customers’ expectations of luxury. With the slogan of, “The Ultimate Driving Machine,” BMW has become extremely popular both nationally and globally. BMW customers, the rich, with lavish lifestyles of luxurious collections, became loyal in between the 1980’s-1990’s when they introduced 3 series that were differentiated only by size. What about the consumer that couldn’t afford that type of luxury? This paper will…
Background 1931 saw Porsche as a company of design and engineering services which lead to its competitive edge. Porsche delivered and supported various car companies. Its founder Ferdinand Porsche saw great opportunities for this strategic unit. German Nazi leader Adolf Hitler changed Porsches dynamic from a design and engineering service to carmaker, due to the fact in 1934 he saw a market for a ‘peoples car’ or ‘Volkswagen’. Porsche may not have realised that move would be the start to a new…
Electric cars versus Gas powered cars Cars are an important part of the human life. It is used for everyday tasks such as commuting to work, school, and events. Humans love to find the fastest, most cost-effective ways to get a job done. Even though the job gets done faster doesn’t mean it 's the most ethical way being done. At the time of the Industrial Revolution is when advanced machinery and mechanics were introduced into society. Creating the need to have better transport for…
Ford Company The Ford Motor Company is an American company that was founded in 1903. The manufacture automobiles, trucks and offer different services around the world. They also have another brand of car that is called Lincoln brand names. Their services came from parts until maintenance in the different dealerships around the country, Ford headquartered is located in Dearborn, MI. They employ approximately 201,000 persons and have in operation sixty two plants around the globe. In 2016…