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  • Invacare Advantages And Disadvantages

    coverage, many Americans will not be able to afford or obtain certain medical equipment. Invacare may need to invest in more affordable products in order to maintain their current market share. Cheaper products, however, tend to forgo a lot of perks higher priced items may have. Poor design/appearance, shorter product-life, and poor customer service are examples of when a company starts to cut costs. Invacare must show how and why their products are just as good as before while keeping their good customer service reputation. In addition to this, Invacare should work with those who may have difficulty paying for their products. Offering assistance and flexible financing situations will greatly increase their perceived reputation and may increase brand loyalty. Increased loyalty will lead to higher sales and profits. Invacare uses vertical integration, Statistical Process Control, and total quality management (TQM) to…

    Words: 2005 - Pages: 9
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