Infotainment

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    Deconstructing Oracle America, Inc. v. Google, Inc. From powering cell phones and car infotainment systems to reinventing the watch, computer science has played a key role in replacing our compact discs, physical cash, and taxicabs with music streaming services, mobile payment platforms, and transportation network companies. This industry-wide shift towards digital solutions corresponds to an increased demand for applications that work precisely, both independently and with one another.…

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    Tabloidization The term “tabloidization” is rooted from the word “tabloid,” which is commonly referred to as a newspaper smaller than the broadsheet. However, in its context, it concerns the style and presentation of news. The “tabloid style” is consistently seen by critics as inferior, appealing to basic instincts and consumer demand for sensationalism (Bird, 2009). ‘Tabloidization’ is the direct result of commercialized media, most often seen to be the pressures of advertisers to reach large…

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    A350 Case Study

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    existing lighting options with the projection of (moving) images, animation, and information and thus realize its value-added features, says expert cabin lighting at Diehl Aerospace Dr. Martin Richter. “The ability to include additional information (infotainment) means that, for example, the flight paths can be illustrated with the use of streamed images; any area currently under the flight path can be illustrated and enhanced with further information and animation,” he adds. Deihl Aerospace…

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    University of North Alabama Jab, Jab, Jab, Right Hook Review Clint Brown October 21, 2015 Gary Vaynerchuk’s book will help you reconsider how we promote and sell to consumers. He expounds how you need to continuously lend significance to others prior to asking them to purchase your merchandise and services. The book is called Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World and it was published by HarperBusiness. In the book, Vaynerchuk provides copious instances of…

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    Sexism In Advertising

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    Since the establishment of the practice, advertising has been praised and criticized alike. According to Arens, Schaefer, and Weigold (2015), “Advertising is the structured and composed nonpersonal communication of information, usually paid for and usually persuasive in nature, about products (goods, services, and ideas) by identified sponsors through various media” (p. 7). Critics of advertising say that advertising is pervasive, misleading, and that it subconsciously takes advantage of the…

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    In todays world technology is growing at a very rapid rate and people are constantly on their cell phone talking as well as gather information about others. People have become addicted to their cell phones and seem to live their everyday lives through them and do not know when to put their phones down. This has become a growing problem in the United States, so much so that people are on their cell phones while driving a motorized vehicle. Textinganddrivingsafety.com had found that, “text…

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    Traffic Safety Issues

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    Saturday, January 25, 2014, a date which immeasurably affected many individuals. On this day, the North Iowa area was appalled to discover that nineteen-year-old Tiffany Banta and her younger sister, fifteen-year-old Chyann Banta, were involved in a devastating accident on County Road B-14. They were travelling east towards Forest City in Tiffany’s Pontiac Grand Am when Tiffany lost complete control and crossed over the center line onto the alternative lane. Her vehicle violently collided with…

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