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    In the book, The Assault on Reason by Al Gore, the first chapter; “Introduction” is an excellent chapter that explains today’s America. Gore’s main point is how news media has changed with time, from the type of information it contains to the way it is spread to civilians. Also by the ways that government uses media as advertainment to win their elections. He also talks about the Founding Fathers plan to have a democratic country and having freedom of speech. Gore mainly argues about how…

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    Advertising can be a tricky tool. How does a corporation or business draw a wide range of consumers’ attention that is strong enough to buy the product? Where are the most appropriate places to display the advertisement? Sometimes, it’s multiple places such as magazines, television, and the radio, or it is simply just becoming a king of billboards like Alexander Shunnarah. There are many factors that contribute to the success of an advertisement. However, when consumers observe the…

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    Nike Rhetorical Analysis

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    Rhetorical Analysis On average, the number of advertisements and brand exposures per day per person surpasses 5,000. The average exposure per day of just advertisements is just shy of 400, of those 400 advertisements we are exposed to, we only have some awareness to about a quarter of them. Finally, the number of advertisements that actually make an impression on us is only 3% out of that whopping 400. During the beginning months of 2008, Proctor & Gamble spent $1179 billion on advertisements;…

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    When the identity of the presenter it is not just a name, but what are they wearing and their facial expressions and body language. Media Persuasion has rhetorical techniques of pathos, logos, and ethos. Were any or all of these devices used? Who is the Target Audience of the commercial? Who created the message and purpose of message are self-explanatory. The conclusion is a summary of the video The creator is AAG reverse mortgages or www.aagreverse.com. The purpose is to get the free DVD…

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    I have never heard of anyone that enjoys watching boring commercials, like a commercial introducing a medicine with numerous side effects. These commercials are very long and drawn out, and I do not think they worth watching at all. On another note, there are commercials that I do enjoy watching, like Super Bowl commercials. I find Super Bowl commercials humorous and extremely entertaining. During class all of my peers made sales commercial's and presented them, some were worth watching and…

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    1. The commercial is advertising Metlife insurance. In the commercial a small child talks about how wonderful her father is. She goes on to speak about how wonderful he is until the commercial reaches a climax where she tells us that he is a liar. He lies about having money, a job, and happiness. He lies about not being tired, or hungry. She explains that he only does so for her. She is his reason to lie. 2. The commercial is set right outside of a school building where storms of children are…

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    day, people all around The world use computers, watch TVs and read newspapers so that they can catch up with all the latest news, fashion trends, and everything else that is going on around the world. Because of their high usage, these sources are the best ways for companies to advertise and sell their products. Companies put a fair amount of time and money into each and every advertisement that we see every day, because their main goal is to persuade their audience to buy their products or to…

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    Do you know how many advertisements the average American child is exposed to in a year? Advertising has been around forever but the advertising to youth has increased greatly. How do Advertisers deliberately target youth? Advertisers deliberately target youth by using specific techniques and placement because youth has great spending power. Advertisers target youth be using specific techniques to hook or catch the consumer's attention. To start off, in The Myth of Choice: How Junk-Food…

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    Fun Ads For Children

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    The bright colors on the screen and the smiles on children's faces are common while they are immersed in the television screen. But, when it comes to commercials and what companies are advertising, their attention spanned is small, yet they are interested in what looks fun. Being drawn to what they see a toy for sale, fun foods, or a website to go onto. Often when children see toy ads they tend to want that toy as well. Making children call to their parents to look at the object on TV, wanting…

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    Did you know that the average person sees about 5,000 ads a day! That is about 5 a minute! In this new consumer market companies are constantly fighting one another for customers and looking for any angle that can make them stand out. This means that companies need to make their advertisements memorable because if they don’t they will quickly be forgotten about and the ad would be a waste of money. However, once they have your attention then they can make their pitch and hopefully sell you on…

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