Id, ego, and super-ego

CONCLUSION There's a very low anger that resides in any respectable, intelligent person in this society about what goes on, and how impotent we seem to be to correct what goes on, and how we give power to people who don't deserve to possess power because they abuse it, and manipulate it, and treat people with contempt, and treat international law with contempt. (Louise Jury, ‘Harold Pinter: Not a Word Out of Place’. 22 February 2007.) For half a century Pinter engaged himself in depicting the…

INTRODUCTION This book initially began as a commentary on my Facebook page, entitled, “Do Animals Go to Heaven?” It was the product of a question asked of me by our church youth. Several within the adult congregation disagreed with me. However I presented scripture as well as sound teachings. When I asked what their scriptural denial to my stance was, the reply I received was, “It’s in there somewhere,” referring to the Bible. Their incorrectly held beliefs were based on personal “feelings” and…

Benefits of direct marketing: Buyers • Home shopping- fun, convenient and hassle free, time saving, larger variety. • Comparative shopping possible- browsing through online catalogues. • Somebody else other than buyer can order goods. • Business customers- learn about new products & services- time saved in meeting sales people. Sellers • Buy mailing lists- any group : left handed, overweight, millionaires • Personalize and customize the messages- build continuous relationship with…

Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…