Hoechst AG

It is imperative that a company is always analysing and understanding both micro and macro environmental factors that may impact them. The TUI group, one the most dominant companies in the facet, is currently well solidified in the travel and tourism industry. This is partly due to their operations across a large array of countries, along with a vast product portfolio which encompasses hotels, cruise ships, airliners and travel agencies. The TUI group also have a very strong cash flow, giving them much necessary resources to sustain growth and invest into new areas. When heading into the future, TUI must utilize their financial and personnel resources in order to further enhance its impact in the travel and tourism industry, or potentially diversify into new sectors. However, they must be aware of any negative press, as reputation plays an imperative role in an organisation’s success within the tourism and travel industry. 1. Introduction The TUI group is a large tourism company that operates hotels, cruise ships, airlines, travel agencies and more across the world (TUI Group, 2014). In order to stay competitive within the travel and tourism industry, they must be constantly aware of the micro and macro environmental factors that are affecting them (Johnson, et al., 2010). This report will analyse the TUI group using five main frameworks; Porter’s Five Forces, VRIO, PESTEL and SWOT/ TOWS. 2. Porter’s Five Forces 3.1 New Entrants (Low) The airline and tourism…

Adidas was established in 1924, yet as an alternate name. It was initially named as Gebrüder Dassler Schuhfabrik. Following 25 years, it named to be as Adidas which is a sports brand that everybody knows now. Adidas was established by Adolf Dassler, he was conceived in Germany in 1990 and passed on 1978. Adidas was begun in Germany and they offer a collection of items that are predominantly dons wear, sports hardware and toiletries. Adidas is likewise celebrated in teaming up with different…

What is the job you researched? The job that was researched was computer systems analyst. What pay range did you find? The pay range that was found on both Indeed.ca and Jobbanks.gc.ca was approximately $50,000 to $90,000. Approximately how many jobs do you see? Editorialize. Both Indeed and Jobbanks displays 20 search results per page. Were there differences in the job sites? The difference between the job sites are that the user interface is different. Jobbanks has a more simplistic and…

1. Describe how using customer-centric practices and social media can help this company expand their customer base and improve the customer experience. Being customer centric is so important for this agency. There is a long list of why being a customer friendly company is essential for success in any industry. Some facts prove this from an article I found “89% of customers will pay 25% more for a better customer experience. 73% of consumers fall in love with a brand because of friendly employees…

ERP (Enterprise Resource Planning) is a business process managing software which is developed from MRP (Material Requirement Planning). Many organizations and companies are operating ERP in order to improve their working performance, because ERP can integrate all departments of the company which can reduce the operating cost and enhance the working efficiency, ultimately affects the working output. ERP vendors are divided into three types: tier I, tier II, and tier III. Tier I vendors pays…

Answer To Question 1: Nike and Adidas are the biggest multinational corporations that manufacture ,develop and design shoes, clothing and accessories. They made an innovation in the sportswear sector , Created products which helped athletes all around the world to level up their performance .Therefore ,over the past years the competition between them escalated and each one of them is trying to increase its profits and market share . Here are some brief profiles of these two companies: …

The creation of ice skates Ice skates as we know them have changed in many ways since they were first invented thousands of years ago. Ice skates are used for activities such as sports, recreation, and even transportation. The creation of ice skates and all the changes through states have helped athletes like skaters, speed skaters and performance of hockey players and recreational skating did more feasible. Earliest known pair Ice skates were invented in Northern Europe in Scandinavia,…

UNIVERSITI KUALA LUMPUR SUBJECT EIB 20403 ORGANISATIONAL BEHAVIOR TITLE GROUP ASSIGNMENT OF PERSONALITY TRAITS AT MCDONALD TAMAN MELATI PREPARED BY STUDENT ID ZAKRI REZWAN BIN ZULKEFLI 62212114713 MUHAMMAD MUNAWWAR BIN ABD MALIK 62212114253 SYED ZAIM ASYRAAF BIN SYED ABDULLAH 62212114305 CLASS : ME 60 PREPARED FOR DR. RAEMAH BINTI ABDULLAH HASHIM 1.0 BACKGROUND OF MCDONALDS IN MALAYSIA The McDonalds migrated from Manchester, New…

Introduction Mercedes-Benz is a multinational brand of the German maker Daimler AG, the brand is utilized for extravagance vehicles, transports, mentors, and trucks. Mercedes-Benz is headquartered in Stuttgart, Germany. The name initially showed up in 1926 under Daimler-Benz which is generally viewed as the main vehicles. Mercedes-Benz is a piece of the "German Big 3" extravagance automakers, alongside Audi and BMW, which are the three top of the line extravagance automakers on the planet…

The Mercedes Benz’ “Close to Our Hearts” advertisement utilizes professional rhetoric to alter it’s audience’s mood with auditory and visual cues in order to evoke emotions and thoughts that tie the company and audience together in hopes that the audience may be persuaded to purchase a new vehicle. Because this is a marketing strategy by Mercedes Benz to connect with consumers, it is fairly obvious that the speaker in this commercial is the brand themselves. With Mercedes propagation of this…