TABLE OF CONTENTS NETFLIX, INC. 1 Company Images Montage 1 INTRODUCTION 2 Purpose Statement 2 Company Profile: Netflix, Inc. 3 Industry Profile: Video Tape and Disc Rental 4 INTERNAL ENVIRONMENT ANALYSIS 8 Resources 8 Capabilities 11 Core Competencies and Distinctive Competencies 14 Value Chain Analysis 17 Weighted Competitive Strength Assessment 30 SWOT Analysis 33 REFERENCES 34 APPENDIX 36…