Corporate America Can Be Pretty Sexist The primary goal of every advertisement is to sell us something. Be it soap or toys or cereal, that photo, design, content, and font were all meticulously chosen with the wallets of the masses in mind. Ours is a consumer-centered culture. It only makes sense, then, that advertising is one of the most powerful mediums we encounter. With great power comes great responsibility, though; some sources estimate that the average adult American sees roughly 5,000…
Advertisers often force the importance of being physically attractive as an attempt to sell their products, which can cause an amount of pressure on women to focus on their appearance. Magazines and television are the ones to blame for this because how they portray what’s the perfect ‘ideal’ body. Fashion models as in today weighed 23% less than the average female. In one study, 69% of girls said that magazine models influence their ideas of the perfect body shape. Some of the researchers…
The possibility of having superheroes become diverse would be a miracle. Therefore, having the superheroes become part of the L.G.B.T. Community is a thought that would be totally different and definitely welcomed. How many people actually heard of a superhero be a part of the L.G.B.T. Community? The article, “Diversity Comes to Superheroes”, by George Gustines discusses that there characters like; Batwoman, Kevin Keller, Northstar, Iceman, Lily Welsh and Midnighter, who came out of the closet…
his background as well as the literary opportunities presented by using the graphic novel as the medium of choice here. Spiegelman developed an interest in comics at an early age and started drawing professionally by the age of 16. He was also inspired by what he read in fanzines, which are non-professional publications produced by enthusiasts of a cultural phenomenon for others who share their interest. He read about graphic artists such as Frans Masereel and discussions of making the Great…
Watchmen is one of the greatest graphic novel of all time for the simple reason it makes you question morality on a scale rarely seen in fiction indeed. When considering the characters in the book it’s hard to say that their Good or evil they are simply people who are convinced that they are right.Rorschach is a good ex he follows the law with conviction, but doesn’t see the problems with the law, he is violent very violent his unique way of doing vigilante justice is a reflection of law’s order…
Sprite’s “Obey Your Thirst” advertisement centers the hand drawn faces of hip-hop legends Missy Elliot, 2Pac, and J. Cole above the tag “3 Legends; 16 Lyrics,” written in green. Beneath these legends faces are also three cans of Sprite with the musician’s lyrics written in bold letters across the cans. What interest me the most about this ad is the chosen people to represent this campaign, J Cole, Tupac, and Missy Elliot, are all leaders of the hip-hop community. The visuals are amazing and…
message? Is it a lifestyle? You can take your mission statement and turn it into a one sentence logo statement. Figure out what you'd like people to feel when they see your logo. It might help to take a look at your competitors. They could use flashy graphics or black and white imagery for their logos. You'll want to think about how those logos reflect the business itself. You'll want to make your logo stand out among those other logos. The logo you choose should be made with a variety of…
The article “ZAP!POW!BAM!” is an article written by Johnna Rizzo.Rizzo is a well known writer who resides in Washington D.C. This article discusses comic books and why they have become popular. Comic books became popular in the 1930’s, during a time of hardship known as the Great Depression. During the Great Depression, comic books became a way for anyone who needed some sort of cheering up. It did not matter who they were and their age, or status, the comic books were there for everyone to feel…
Victoria’s Secret has separated itself from other women’s lingerie companies as it becomes the number one seller of women’s high quality lingerie clothing, but in reality half-naked women being used for an advertisement is destroying the respect and image given to a woman. Victoria’s Secret is selling more than just lingerie clothing; they are selling the idea that they care about “you” and want what’s best for “you.” This concept is effective because not only do their ads tell an individual…
Art Speigelman’s Maus is a graphic novel that clearly displays the appalling treatment of the Jews during the Holocaust. Throughout the novel it becomes clear that the text is not just about experiencing the Holocaust but surviving its impact. It can be easily seen that the effects of the war are long lasting and Vladek was undeniably traumatised by the ordeal. Despite physically surviving the war, in some ways Vladek did not survive. The Holocaust also impacted Art, even though he did not…