Graphic design

Advertisements: How Do They Affect Us? Jean Kilbourne, an expert in the effects of advertising, insists, “advertising does a great deal more than simply reflect cultural attitudes…[it] is an effective and pervasive medium of influence and persuasion, and its influence is cumulative, often subtle, and primarily unconscious”(96). In other words, Kilbourne believes that advertising affects viewers by discretely instilling ideas and values into their subconscious minds. Of course, ads are just…

The advertisements that I chose to examine and delve into was pulled from the magazine “Field and Stream”. The audience for the Field and Stream magazine encompasses a range consisting of young adult males to a more moderately aged male who enjoys hunting and fishing. Because of this audience, the colors have to automatically be hard and very aggressive. The two advertisements promote a new bullet that has come out. Advertisement A is Federal Premium’s new bullet called the “Trophy Bonded…

We are living in a world full of modern technology like phones, internet and television that occupies our daily lives. From these technologies we are able to access the media anytime and anywhere. With technology, we are bombarded with ads fill with pictures of thin models and beautiful celebrities. Thus, people get pressurize from the ads the media has created. The media drives ordinary people to dislike their own body image. This is illustrated by looking at the models and the magazines the…

At one time or another everybody has gotten sucked into the grasp of media advertising. Whether it was an infomercial about a Snuggie or a prize in the bottom of a cereal box. Everyone at some point whether they know it or not has been persuaded by advertising. In the mock press release The Onion, the author uses humor, over exaggeration, and jargon to show the effects that marketing has on consumers. The author uses humor to show the outrageous things marketing directors will say to get…

Good afternoon selection panel. Now advertising is a multi-billion dollar industry which affects everyone’s lives in many ways. I would like you to draw your attention to this advertisement for Poptopia popcorn, now appearing in multiple Australian magazines. This advertisement for Poptopia popcorn, is a great example of an Australian advertisement. The advertiser has used strong use of colour and imagery, an effective slogan, a simple layout and pin pointed a target audience. These aspects…

The use of visual images is an advocacy strategy used in the blog.24 An example of a visual image used in the blog is a generalised image of a man giving emotional support to another man juxtaposed with bold text ‘Helping those behind’ and ‘your family expert’. This emphasises on the important role of friends and family in preventing male suicide and motivates readers to actively think about their role in suicide prevention. The use of narratives is another advocacy strategy used in the blog24.…

is a Lay’s Kettle Cooked Jalapeno chip advertisement printed in People Magazine. The ad depicts a garage band with three members while the bottom shows the actual chip product. The overall message of the ad (explained further below) works with the design principles to create a bold unique message for the customer. For starters, I believe this ad is targeted towards the average young/middle-aged person. The message of the ad is to avoid a “plain” life and add some excitement like the jalapeño…

The purpose of an ad is to deliver a message; more specifically an advertisement is a notice or announcement in a public medium promoting a product, service, or event or publicizing a job vacancy. However, for an ad to be effective not only does it require to deliver a message; it has to successfully captivate the general public, despite personal opinion, enticing a call for action from the public. The Star Models Sexual Violence Ad by Edson Rosa, embodies the qualities of an effective…

Celebrities have significant influences on the consumer’s choices because they are recognizable and admired by fans around the world. For instance, Puma, a shoe company, sponsored BTS, a popular Korean boy band. The pop group BTS advertised shoes and socks multiple times for the company. Some of the commercials presented the members dancing and looking comfortable and relaxed while wearing the products. The advertisement proves that BTS is a reliable choice to display their products because of…

Minkkinen started taking self-portraits in 1971 as he worked as an advertising copywriter on Madison Avenue in New York. In 1974 he earned his Master of Fine Arts degree when studying with Harry Callahan and Aaron Siskind at Rhode Island School of Design. In the last four decades Minkkinen has been a curator, teacher and writer while at the same time continui8ng with his devotion to photographic research and energies to the self-portrait which…